Ntsoane - Art Director - Johannesburg, GP, South Africa

Nikki Ntsoane

Johannesburg, GP, South Africa


Art Director


A result driven, self-motivated and resourceful Art Director and Graphic Designer with an ability to successfully translate desired moods, messages, concepts, and underdeveloped ideas into imagery. Experience of working in and contributing to a creative environment alongside designers, copywriters, content strategists user experience specialists and interactive developers. Possessing an ability to see the big picture and continually develop new and inspiring approaches to a brief.

Work History

Senior Art Director/Designer and Studio Manager

Mohlaleng Media

From September 2011

• TTL Advertising Agency
• Senior Art Director / Graphic Designer and Studio Manager
• Primary portfolio accounts: Eskom, ACSA and SAA.
• Others: Dunlop Industrial Africa, LIMMS, Oudtshooring Manucipality, Samsa, SABC – Motsweding FM, Absolut Vodka, Nandoʼs, M-net Movies (DSTV), and OʼGradyʼs Paint.
Responsibilities, Duties:
• Head up design and art direction on the ACSA and Eskom account.
• Support with Art Direction and cost-effective methods of designing and manage the workflow within the Creative Studio.
• Conceptualize, visualize and design user experiences.
• Responsible for generating creative and innovative graphic artwork for a wide range of campaigns, publications and advertising for the organization.
• Provide creative ideas and input from the initial stage to the final production stage.
• Handle the tasks of providing support and undertaking creative photographic project as required, manage and direct photo shoots on time and on budget.
• Coordinate with the Creative Director to evaluate the requirement of software and hardware requirement.
• Generate detail specifications for printing and other related works.
• Attending conferences, exhibitions and Indabas
• Mentoring junior creatives in project development.
• Experience in: POS, merchandising, press, outdoor, tv, brochure
• Ability to prioritize and juggle multiple projects within tight deadlines.
• Strong conceptual thinker, both visual and interactive.
• Knowledge of design disciplines

Graphic Designer

CDP Graphics

September 2009 - August 2011

• BTL Design and Gifting agency - Retail
• Graphic Designer
• Primary portfolio accounts: Avroy Shlain, Swissgarge, Revlon, Estee Lauder, Bobby Brown, Jo Malone, LaMer, Clinique
• Others: Africa Sales, Clarins, Luxco, Cross and LOréal.
• Avroy Shlain - Design yearly product brochures, packaging, photography and dtp.
• Africa Sales Company (JLo Fragrances, Davioff Coolwater, Maybelline, Dunhill, Pacco Robanne, Hugo Boss, BlackUp, etc) – Packaging, Point of Sale and print.
• Revlon – Campaigns, Point of Sale and Print.
• Clarins (Thierry Mugler, Multi Active and Everlasting Foundation) – Point of Sale.
• Estee Lauder, La Mer, Jo Malone, Bobbi Brown, Clinique, Aramis DKNY, Clinique - Point of Sale Elements and Print
• Provide creative ideas and input from the initial stage to the final production stage.
• Handle the tasks of providing support and undertaking creative photographic project as required.

Junior - mid Graphic Designer


March 2009 - December 2009

Primary portfolio accounts: Vodacom, Sail, Scatterlings Velocity, Circa Hospitality, and Uti Pharma.

Art Director

Lowe Bull Cape Town

April 2008 - November 2008

• Primary portfolio accounts: Metropolitan Account, which includes Retail, Corporate, Life and Assets Managers and Redds (SAB).
• Others: Maizen Gold, Sarita (SAB), Play energy drink and SA Rugby.

Junior Graphic Designer

the - collective, design and branding

February 2008 - April 2008

• Primary portfolio accounts: Global Wrapps, AA Bread and John West food packaging.



The challenge was to familiarise the public with the new look and feel of the Power Alert campaign while educating them about how to interpret the messaging and act accordingly.
The direction chosen is simple and direct and the messaging remains uniform throughout various platforms.

Qualifications & Certifications

Indesign CC Advanced and Illustrator CC Advanced Course 2011

Morning Star Design

Graphic Design

Greenside Design Center

Visual Art and Design

Parktown College

Pretoria College

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