Agartala, TR, India
Headquarters for business development
Brand Value Communication Ltd
From June 2013
up to June 15, 2013
From June 2013
to our new Bengali satellite channel Khabor 365 din at Agrtala, Tripura.
Introduced the Channel Network to the entire State market, established the market including governments and PSU sectors for the channels and setup the market strategy through planning, direction and motivation. Liaison with all the state governments of the region bringing the network in the forefront, to partner with the governments help promote various sectors. Also introduce the business with corporate sector of neighbor country Bangladesh.
Assistant Manager -AD-Sales & Marketing
NEWS TIME, ASSAM, Brand Value Communication Ltd
From December 2010
Assistant Manager - Marketing & AD-Sales of the South Zone
ETV NETWORK, USHODAYA Enterprises Pvt. Ltd
May 2010 - December 2010
(Chennai Quarters) to contribute to the South Zone business development for the entire ETV Network (all 12 satellite channels in 8 regional languages). Job profile - Same as above
➢ Introduced and established the North-East market for the first time for ETV Network
➢ Pursued and garnered full-fledged support of all the state governments of the region for ETV Network
➢ Successfully launched the product Shower to Shower powder from Johnson & Johnson Ltd.
➢ Launched all the Confectionary products of REVELGAON Sugar Farm Ltd.
➢ Launched the KNOR Soup of Corn Product Co. (India) Ltd in KOLKATA Metro, HOWRAH, HOOGLY and KATHMANDU
➢ Launched ODOPIC Cleaning Powder from BALSARA Hygiene Products Ltd
➢ Launched all the BAKEMANS' biscuits in Kolkata Metro, South Bengal and North Bengal. Developed the distribution network in West Bengal as a whole. Also introduced promotional activities.
➢ Launched the HARI DARSHAN brand DHOOP & AGARBATTIS of Sri NAGADEV Industries Pvt. Ltd.
West Bengal, Orissa, Jharkhand, Bihar, Assam, Tripura, Manipur, Nagaland, Sikkim, Mizoram, Meghalaya, Nepal and Bhutan, Chennai and Bangladesh
Assistant Manager - Marketing & AD-Sales
ETV NETWORK, USHODAYA Enterprise Pvt. Ltd
July 2007 - April 2010
covering the Seven Sisters with the responsibility of business development for the entire ETV Network (primarily for the Bengali and the Hindi channels).
Introduced the Network to the North-East regional market, established the North-East market including governments and PSU sectors for the channels and set & achieved sales targets through planning, direction and motivation. Liaison with all the state governments of the region bringing the network in the forefront, to partner with the governments help promote various sectors. Administered team management and established reporting models.
Posted at Calcutta Headquarters as a Sales Manager
A House of HARI DARSHAN
to cover the states of West Bengal, Orissa, Bihar and North-East (Seven Sisters). Lead a team of Area Sales Managers, Sales Supervisor and Sales Representatives to achieve pre-determined sales target through proper planning, direction and motivation. Also developed existing networks of the company. Identified sales target, developed sales promotional strategies, analyzed market trends, pricing and analyzed competitors' strategies, maintaining sales performance. Planned and organized events like product's launch, sponsorship shows and in-shop promotion to penetrate with product awareness in the market. Controlled and monitored primary and secondary sales of the Super-Stockiest. Also provided feedback on the activities to the all India market manager.
Posted as the Sales Manager
ANCHOR HEALTH & BEAUTY CARE PVT. LTD
at Calcutta Zonal Headquarters covering the entire West Bengal, Orissa and North-East; reported to the All India Marketing Manager. Lead the Sales Officer, Sales Representatives to achieve their primary and secondary sales, planning on monthly and annual basis. Controlled and monitored primary and secondary sales of C & FA. Planned and implemented ATL & BTL activities
Area Sales Manager
BAKEMANS' INDUSTRIES LTD
at the Calcutta Regional Office covering the entire West Bengal; reported to the Vice President, Sales. Developed distribution network and organizational structure in West Bengal. Lead Territory Supervisor and Territory Sales Representatives to achieve their primary and secondary sales, planning on monthly and annual basis. Controlled and monitored the super stockiest and their primary and secondary sales as well as planning and implemented ATL (Above The Line) & BTL (Below The Line) activities.
Territory Sales Supervisor
BALSARA HYGIENE PRODUCTS LTD
placed at the Calcutta quarters covering north Calcutta, north 24pgs.
Responsibilities included supervising Sales Representatives and their primary and secondary sales planning on monthly and annual basis. Also controlled and monitored the super stockiest and their primary and secondary sales and all the market promotional jobs.
CORN PRODUCTS CO. (India) LTD
based at Calcutta to cover South Calcutta, Howrah and Hooghly and up country (Nepal). Responsibility was similar to the previous organization.
THE REVELGAON SUGAR FARM LTD
assisted launch the RAVELGAON Confectionaries, in Calcutta region, North & South, Howrah, Hooghly and South 24 Pargana districts. Responsibility was the same as was in the previous organization.
INITIAL JOB BREAK
and Purulia district) From 1990 - 1993 - Centering Barrackpore covering the North 24 pgs, Nadia and Murshidabad
Responsibility included respective territory management, annual and monthly sales planning and promoting institutional sales.
Qualifications & Certifications