Apt at styling shoots based on client briefs and also off beat ensembles. Proficient in understanding a person's bodytype to style them accordingly.
Content writer and fashion advisor
January 2013 - January 2013
Worked at Network 18's online division (Web18) as Senior Executive of the Focus team.
Responsible for detailed product descriptions ranging from women’s western to ethnic, men’s western and accessories.
Posts on the Fashionara blog on topics of choice
Recommendations across the site for users to be able to create complete looks based on what they view or purchase.
June 2010 - January 2013
Responsible for closing and carrying out the Nike bleed blue campaign during the world cup which has become a case study for Nike. (http://www.in.com/bleedblue/)
Have a good understanding of fashion brands based in Bangalore such as Nike, Lee, Levis, Lifestyle, Van Heusen, UB and USL since my work required me to conceptualize online options for them and the interactions with them enabled me to learn about their brands.
January 2010 - March 2010
Coverage of fashion events
Fashion trend column
My personal fashion blog, Take A Bow has been nominated for the Cosmopolitan India Blog Awards under the new blogs category.
Assisted a designer and stylist, Sounak Sen Barat for the Lenovo worldwide print campaign as well as a times property campaign for Mims Crescenta Properties which released every Friday (set of 8 ads) from April till June 2013
Styled Aabha hanjura, a professional singer for her red carpet appearance at the Radio City Freedom Awards that aired on 14th June 2013
Blogged for fashionara.com for two fashion posts and one fashion feature film
Did two theme based styling shoots with a photographer
Styled the Wishbone Factory (a music choir) for their performance at Alliance Francaise, Bangalore on a jazz themed gig.
Also undertook a personal styling and wardrobe makeover for a musician.
Have blogged for a Fastrack (The watch and accessories company) event for the launch of their new bag collection.
Choreographed and styled a charity fashion event called Shankruthi in Bangalore in 2013
Handled the visuals of a garment shoot for styledarzi.com, a U.S based designer e-commerce portal for the House Of Three collection to be put up on the site.
Interviews with celebrities in the field of music.
My online portfolio of work
A collection of the work I have done in the field of styling, celebrity interviews and writing.
From a fashion magazine reader to a fashion follower and now a worshipper. Writing about fashion in all its elements,some personal, some off the runways and some straight out of friend's closets
Qualifications & Certifications
Sri Bhagwan Mahavir Jain College, Bangalore University
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