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Hreha - Advertising Creative Direction - San Francisco, CA, USA

Mike Hreha

San Francisco, CA, USA


Advertising Creative Direction


As an award-winning copywriter and creative director, I have more than 30 years of creative experience. I've written TV and radio spots, video scripts, print ads, brochures, direct mail, emails, web content, product naming. annual reports, white papers, PowerPoint presentations and more. In other words, I can handle any writing and ad creative assignment.

Work History

Creative Director/Copywriter

Mike Hreha & Associates, Inc.

January 1990 - January 2008


Mike Hreha & Associates, Inc.

August 1988 - August 1988

Creative Director and Copywriter: TV and Radio scripts, Video Scripts, Web Content, Direct Marketing (mail and web), Blogs, Annual Reports, White Papers, Naming.

Creative Director

Winkler McManus

August 1985 - August 1986

Creative Director

Austin Associates

August 1984 - August 1985

Senior Copywriter

Battenberg Fillhardt & Wright

August 1982 - August 1983

Senior Copywriter

Dancer Fitzgerald Sample

August 1976 - August 1979



August 1974 - August 1976


Ketchum Communications

August 1972 - August 1974


Intuit Quickbooks direct marketing campaign

The objective of the campaign was to increase Quickbooks share of the mid-size market (companies with more than 100 employees). The campaign consisted of both direct mail postcards and emails. It was a very successful campaign, pulling a 28% response rate.

Qualifications & Certifications

Diablo Valley College

Seton Hall University

California College of the Arts

Diablo Valley College (DVC)

Abraham Clark High School

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