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Hawdon - Marketing Manager - Aberdeen, Aberdeen City, UK

Mike Hawdon

Aberdeen, Aberdeen City, UK


I am now an Associate member of the Chartered Institute of Marketing & have passed the Professional Diploma in Marketing on top of my extensive marketing experience directly & indirectly with C-MAR and the DP Centre.


Marketing Manager

  • Full time
  • Part time
  • One time
  • Contract
  • Temp

Work History

Group Marketing Manager

C-MAR Group

September 2010 - September 2010

I am responsible for overseeing brand recognition, advertising, exhibitions, brochure wear, website & PR and making sure that the targeting of clients is considered when evaluating the marketing methods used. I assist the various geographical locations in determining marketing methods, help oversee the introduction of the new CRM system and make sure Segmentation, Targeting and Positioning of clientele and Return on Investment is considered when planning the marketing/sales campaigns.

Marketing Co-ordinator

C-MAR Group

June 2007 - August 2010

Organising exhibition attendance, advertising, PR campaigns, brand positioning and marketing materials for the C-MAR Group.

Administration/Sales/Marketing Manager

The DP Centre

August 2000 - June 2007

I help found the DP Centre in London by administering all the DP courses, Accounts, Invoicing, Sales and marketing when the DP Centre was set up in August 2000. I was also involved in the setting up and administration of the DP Centre in Singapore and provided a leading role in the DP Centre becoming the leading brand for DP training.

Qualifications & Certifications

Chartered Institute of Marketing

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