I would like to introduce myself as an accomplished public relations director with extensive media relations experience, corporate communications, and corporate social responsibility. I offer 10 years of experience working as Director/Head for Corporate Communications for Globe Telecom, the country’s no. 2 player in the telecommunications industry. As the company’s corporate communications head (under the Public Relations Division, Corporate and Regulatory Affairs Group, I managed:
o Publicity requirements of the Consumer Business Group: OFW, Digital Marketing, Platinum, Prepaid, Postpaid Plans, Loyalty Programs; and the Corporate Business Group: SME, Corporate, and loyalty programs.
o Savings for the company by assuming all communications and publicity requirements for the entire company. This prompted the company to cancel all contracts with existing PR agencies (at that time, each dept had their own PR).
o Healthy relationship with media in 7 areas nationwide to include: Cebu, Davao, Iloilo, Cagayan de Oro, Baguio, Pampanga, Tarlac, Subic, and Metro Manila
o Developed and implemented integrated marketing communications plan for Consumer Business Group that gained visibility and awareness for its products and services.
o Conceptualized, an implemented integrated marketing communications plan / Strategic Communications plan for SME and Corporate: corporate clients, submarine cables, cellsites and others…
o Positioned the company as a “good corporate citizen” in v
I have a wide network for media contacts nationwide. I also maintain good relationship with bloggers and online communities.
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