As someone who makes his living producing, creating and release releasing transmedia content for major motion pictures, small business, independent creators and myself, I’ve interacted with clients, colleagues, entrepreneurs, "cewebrities" and fans online and off since 1998. In that time, the way we treat activities and behavior in the "real world" and on the Internet has merged until the two are practically intermingled. In this conversation age, the standard of behavior online and off must both follow the same standard. We must always be human.
That's the approach I apply. The Matthew Wayne Selznick you encounter on this site, in e-mail, on a social network or in an instant message is the same person you’ll encounter should we have the good fortune to meet in person. I treat the client I only know through e-mail, social networks or a Google Plus hangout as if they were a customer I was serving in a brick and mortar store.
Through MWS Media or working for you on contract or full-time basis, remotely or on-site, I bring to the task a quarter century of experience in producing DIY, independent creative endeavors and fifteen years experience in online content creation, audience building and personal branding.
In addition to the wide range of services provided through MWS Media, I am available to speak at your event on online marketing, personal branding, storyworlds and story franchise creation, transmedia, podcasting, and being human online and off.
Author and writer with three dozen five-star Amazon.com reviews. Content writer for web sites, Facebook and Twitter pages, and interactive features for major motion pictures, television shows, brands, small businesses and independent creators. Strong commitment to effective, ethical social media networking and search engine optimization. Recognized authority on new media.
Jetset Studios, Inc.
June 2010 - October 2011
I developed, managed and maintained online marketing campaigns for entertainment media properties, as well as helped develop original transmedia content.
Campaigns I've produced or contributed to include "50/50," "The Change-Up," "How Do You Know," "Paul," "Bridesmaids," "Due Date," "Outsourced," "Let Me In," "Wall Street: Money Never Sleeps," "The Virginity Hit," "Machete," "Space Chimps 2," "Chitty Chitty Bang Bang" (DVD re-issue), "Grease Sing-A-Long" and the professional websites and social media outlets for Judd Apatow and Wes Craven.
I also managed the social media presence for "The Velvet Mouse Show," an animated transmedia property, and acted as Web Manager and lead developer for Retroland.com and Childhoodtweets.com, and advised on social and new media issues.
October 2009 - June 2010
Retroland.com provides community, affinity and loads of content to satisfy your love affair with our mutual pop culture history. As Web Manager, I conceived, designed and developed the newest iteration of the site as well as directed the content manager. I also oversaw a passionate forum of over 8,000 members while driving new visitors and building awareness for the site.
Community Manager / Product Evangelist
April 2007 - October 2008
I helped design and manage the Mahalo Greenhouse, a world-wide pool of over three thousand remote contract freelancers in the Mahalo Greenhouse. In this capacity, I conceived policies, wrote documentation and provided real-time assistance to our remote freelance workers.
Additionally, I provided a user's perspective on the features, products and culture of the human-curated search website. I also educated the public about Mahalo.com through social, new and traditional media as well as public speaking engagements.
I contributed directly to the vision and direction of Mahalo.com in daily collaboration with the CEO and Editorial Director. I also monitored and engaged the social media space for activity relevant to curated search.
Founder and Creator At Large
January 2000 - January 2000
MWS Media makes things with words, sounds, pictures and people. We build stories, relationships and communities.
Through a wide range of complex services, MWS Media assists independent authors, speakers, new media personalities and other creative people with every aspect of establishing a presence, building an audience and selling books and other creative content on the Internet. Rule One: Be human.
Since 1999, MWS Media founder Matthew Wayne Selznick has employed an ethically-driven approach to new media and social networking to build his personal brand as an author, musician and online content creator with a worldwide audience of more than 30,000 friends and fans (and counting...!)
What can we do for you?
September 1995 - April 2007
All management positions at five different Southern California Borders Books & Music retail locations from 3 - 12 million dollar / year in volume. Also led training teams in opening new stores in Los Angeles and Orange county.
Blank Video Tape Buyer
June 1985 - October 1987