Sr. Women's Ethnic wear Designer
Prateek Apparels Pvt. Ltd
From June 2013
Brands: Vishudh & Folklore: Design and Develop concepts & collections and ensure that the styles are in tune with the season's trends- fabrics, trims, colors, finishes and surface
• EXECUTION OF RANGE: Designing and developing garments that are brand consistent, market and fashion appropriate, innovative and commercially viable. Developing Graphics and artworks using various prints and Embroideries.
• Achieved continuous presence in top five online Ethnic wear brands in India.
• Getting the first sample developed (Proto) for each style.
• Coordinating with the Sampling & Merchandising Team for pattern, fit, construction, Print & embroidery strike -offs, trims and giving appropriate comments for the same.
• Made collections of Printed tunics, placement printed Kurta, embroidered Kurta & Anarkali's,
Semi kali's, Indo western styles & SKD line.
Market research and product benchmarking
RDC Landon Asiana Bridal Fashion Week
• Coordinated from concept to culumination.
• Made collections of Tunics, Anarkalis, Indo-western garments, Gawns, Pakistani styles of different
categories and on different design briefs.
• Surface developments hand and machine.
Women's wear Designer
Designer Sanchit Mehra Shree Laxmi Creations
January 2012 - May 2013
Women's wear Designer
Designer Varun Bahl
May 2011 - November 2011
• Designed for the Varun bahl's show (FDCI) Synergy Delhi India Couture week 2011
• Designed for the Karan Johar Varun Bahl Men's show (FDCI) Van Heusen India Men's Week
Delhi 2011 and won applause for tasteful designing.
• Conceptualizing: Conceptualizing concepts for collections and coordinating in the entire
design process from sourcing fabrics to designing, draping and constructing garments.
• Designing: Conceptualizing and Designing Women's wear and Menswear garments for India
Fashion week collections and clients.
• Styling: Styling the look and ensembles for Fashion shows
Qualifications & Certifications
Design and Prototype
National Institute of Fashion Technology
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