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Phonpadith - Marketing Strategist & Consultant - Alexandria, VA, USA

Mali Phonpadith

Alexandria, VA, USA


Marketing Strategist & Consultant


Mali is an author, poet, speaker, marketer, messaging strategist, CEO of Mali Creative and the Producer/Director of Tea with Mali. Mali specializes in helping her corporate and individual clients SOAR (See, Own, Articulate, Release) their uniqueness by align their personal gifts and professional talents with their passions and purpose. Her SOAR Mapping programs are offered as 1 hour seminars, 2 day retreats, and full day workshops to individuals, entrepreneurs, associations and corporate executives who want to uncover their gifts and talents and powerfully articulate their unique differentiators to their intended audience.

Work History

CEO/Chief Messaging Strategist

Mali Creative

Helping Organizations and Individuals SOAR: See, Own, Articulate, and Release Their Unique Differentiators

We help our clients uncover their truest visions and missions as well as highlight their unique differentiators through our intensive Mapping Process. The outcomes of this process allows us to effectively create authentic messages and develop strategies that meet the marketing needs of each client based on their intended goals and target audience.

*SOAR through Corporate Mapping: 1 Hour Seminars for Executive Leadership Teams
*Corporate Mapping: Intensive Consultation with Key Executives (45 day process)
*Personal Mapping inside Corporations: Full Day Workshops for Executives, Board of Advisors, and Employees
*SOAR Corporate Retreats for Entrepreneurs, Executives, and Visionaries
*SOAR Private Retreats for Individuals and Independent Groups
*Messaging, Marketing & Social Media Strategies to Help Clients Continue to SOAR after our Mapping Process

Our work extends beyond the boardroom and into every day life. Through our extensive work with leaders, business owners, and creative visionaries, we discovered that uncovering unique differentiators for business purposes is truly an extension of each client’s personal gifts, talents, passions and experiences as a human being. Their individual discoveries through our mapping process help define personal visions and missions in life. This then helps bring clarity to their passions and purpose in the various roles they play throughout their lives, including inside their organizations. Once they can SOAR (See, Own, Articulate and Release) with their uniqueness, they can have professional and personal lives that do not feel like opposing forces and therefore move forward with meaning and purpose in all areas of life.

Commercial Marketing/Sales Representative

Universal Systems & Technology (UNITECH)

Account Manager/Business Developer

IZAR Associates

Financial Representative

Northwestern Mutual Financial Network


Corporate Mapping/Messaging & Social Media Strategies

“Mali has been supporting my business’s communication strategy for almost a year now. When we first started working together, the messaging for my business was unclear and that is because I was unclear on what I really wanted my services to focus on and who to target. After three powerful sessions with Mali where she asked me very thought-provoking questions, and spent a lot of time honing in on what I was passionate about and good at, the fog began to lift and I became very clear on the focus of my work and my business. From there, she not only crafted a comprehensive communication strategy for my company but also a detailed social media strategy and plan. Her focus and dedication as well as her expertise has transformed our focus and created an ease for our communications and marketing. She is a highly talented and creative individual who is gifted in her ability to craft heart-felt communications. It has been a true pleasure and honor to work with her and I look forward to continuing to do so!”
-Andria Corso, Owner of C3-Corso Coaching & Consulting

Corporate Mapping & Messaging

“There are way too many things I can say about Mali and her company. As a person, she is supremely insightful as to the mission and vision of your company, even when sometimes we don’t remember. She creates and crafts solutions to problems that focus on your passions and natural strengths, leading you to solutions to export the slices of your business you may not be so excited about. Her creative writing services capture the voice inside that you cannot quite put into words, while creating opportunities to express to your clients what is really most important about your business. I have been working with Mali on various concepts and ideas for my restaurant as well as my other business initiatives. Each session outputs more clarity and direction for where I want my businesses to go. Her ability to articulate what it is I want my brand to say to my consumers is quite astonishing. I highly recommend Mali Creative to anyone who has a growing business and wants to effectively reach their intended target markets. Hesitating to hire Mali for one moment might lose you a great opportunity…she is detail oriented, with an amazing sense of heart and passion for life that will elevate your own existence in your own company…get Mali on board now!“
-Tony Marciante, Owner of Chef Tony’s of Bethesda

Corporate Mapping & Messaging

“I’ve just completed phase 1 of my strategic corporate messaging plan with Mali and felt compelled to share about my experience thus far.

As a business owner, when you’re working with a coach, you want that coach to care; understand you; understand your company and; (ideally) posses as much passion for your mission and vision as you do. I don’t think anyone on the planet could be as excited and supportive of my business success as Mali. She has even (appropriately) named this her “heart work.” Knowing that she’s in my corner is just what I need to feel powerful in providing targeted results for my own clients. By way of her impressively thorough process, Mali has already provided me with a clear and concise strategy as I muscle forward. Mali has helped me “dust off” the clarity and focus that I first felt when I launched my company back in 2006. Like many entrepreneurs, I’d begun taking on new client work in “other” areas of support that actually distracted me from my core competencies and I’d temporarily lost focus of my true passion — this had stifled my trajectory as well as my bottom line.

It’s no exaggeration to say that Mali’s insight and support has helped me to gain tremendous clarity. My actions are now deliberate and focused. It’s been 3 weeks since I wrote the first part of this testimonial and that clarity I’ve gained has only become stronger.

We all feel stuck from time to time — Mali’s process will surely help to get you unstuck and on your way to fulfilling your business destiny — That is certainly what it’s done for me. I thank you and I appreciate you, Mali.”
-Steve Dorfman, President and Chief Impeccability Officer at Driven to Excel, Inc.

Executive Retreat: SOAR with Personal & Corporate Mapping

“Mali brings a level of good energy and heart-felt insight to her events unlike anything I have ever experienced. She creates a safe, secure, open space within which you can be yourself, dig deep inside yourself, and come to amazing revelations that improve, on your terms, your life, business, or whatever is on your mind. Her ability to sense things about people she has just met is uncanny, and she uses this to craft poignant strategies for those people that stand the test of time. She is an intuitive master at putting people in touch with their true selves, passions, and talents in ways that unlock their full potential." -Matt McKean, President and CEO of Venture Realm, LLC

Corporate Mapping & Messaging

“After being in business for a number of years, we were both surprised and delighted to learn WHY we chose to start our company in the first place! Mali’s extremely insightful and intuitive approach made it possible to gain a deep understanding of where we’ve been as a company and taking time to learn the “why” was an important component to discovering where we want to take our personal and professional lives in the future. Mali then worked with us to communicate our company’s vision and mission to our staff, which was enthusiastically received. Her calm, warm, and professional guidance throughout the process was extremely valuable and we can’t wait to hire Mali again to help us take our messaging to the next level!!” -Mina and Mark Fies, Owners of Synergy Design & Construction

Corporate Mapping/Messaging & Video Production for Book Trailer

“Mali is extraordinarily gifted at what she does. She takes your natural talents and abilities, words, and dreams and breathes life into them in a way that enables you and those you want to impact, to see you in a new light. She is very methodical, focused and customizes your plan uniquely for you. She is a wonderful messaging talent…that combined with her intuitive ability, focus, and experience, make her a “must have”. Trust me – if you want messaging and marketing results, Mali is the way to go.” -Maimah Karmo, Author and Founder of Tigerlily Foundation

Corporate Mapping & Messaging

“Working with Mali has helped my personal transformation and meditation practice to be more defined and clear. She has helped me in the messaging and wording of my work in a way that it is easy to understand and for people to get what I do right away. Her talents are beyond spreadsheets and reports – she gives you direction pulling on all of her strengths which also include a deep understanding of who you truly are and what you want in your life. She is a Conscious Spiritually Awakened Marketing Maven.” - Richa Badami, Author, Speaker, Spiritual Mentor

“Working with Mali reminded me of my first trip to the Grand Canyon. I knew it was there but had no idea the impact it would have on me. Mali is a big picture thinker who seemed to “own” my business while she produced creative messaging I never could have provided by myself. She’s fresh, enthusiastic, skillful and extremely talented. I wouldn’t hesitate for a nano second to find an excuse to work with her again.” -Darcie Suits Davis, President at Darcie Davis Business Consulting

Qualifications & Certifications

Bachelors in International Business, Marketing, Spanish

University of Maryland, School of Business

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