Paixao - Account Executive - Auckland, New Zealand

Luana Paixao

Auckland, New Zealand


Account Executive

Work History



From May 2014

Assisting the Social marketing team manage all aspects of the digital marketing. This includes
Social Media marketing activities across Facebook, You Tube, Twitter, Instagram, Pinterest, webistes and


August 2013 - January 2014

• Responsible for liaising with and targeting Latin and Central American companies who wish to establish themselves within the New Zealand market
• Studying trends and sales growth
• Increasing brand awareness
• Focussed on brand awareness and improving it's effectiveness
• Completed reports on trending and market research

Work History in Brazil

Account Manager

June 2006 - July 2009

• Responsible for market research analysis,
• Monitored product positioning
• Completed studies of trends in packaging design.
• Analysed shopper and consumer behaviour.
• Developed and implemented various procedures to enhance client portfolios
• Carrying out the go-to-market strategy, contributing to product positioning and target customer
• Coordinating the development and production of marketing material
• Coordinating all aspects of event design, development and management such as trade displays at industry conferences, product launches

Financial Agent


April 2002 - June 2005

• Conference and implementation of contracts for debits and credits, emission of air companies to match national and international proposals.
• Amadeus e Cops Reject system operator_ data source to flown revenue.
• Prepared and analysed invoices for charges and credits controlling the internal flow of VARIG and sponsor companies.

International Business Director at CBA - B+G

Costumer Services ATENTO

February 2000 - April 2002

• Telefonica products:
• communication and interaction between Telefonica company and its customers for both B2C (Business to
Consumer) and B2B (Business to Business).
• customer retention activities and up selling and cross selling strategies, considered invaluable sources of information that add value to business strategy and help with decision making.
Reference of
Vania Thuler
International Business Director at CBA - B+G

Lynda Southon
E Commerce Logisitics Manager
Trelise Cooper
09 379 5005
Cris Caiger
Traffic - driving business growth
09 303 0670
Vivian Farnel
owner and Manager at NSP
09 379 5358
15/2 Keith Avenue

To Whom it May conern,

I am writing to apply for a job opportunity position.

I have developed a career in marketing communications, working for design agencies in São Paulo, Brazil as an account manager.
Within this role I gained valuable experience in promotional marketing, concept development and con- cept adaptation, Brand, Naming, FMCG, planning, strategy, projects presentation and self-management.

I was also responsible for market research analysis, using the Mintel market research tool (global com- pany provider of market research, trends & insights) to evaluate;-
• Product's monitored by category,

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