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Thomas - Marketing Professional - London, london City Of, UK

Lorraine Thomas

London, london City Of, UK


A commercially minded, senior marketer with exceptional brand, customer experience, business development and event management skills.

This trusted leader is passionate about the development of others, driving business through relationship building and compelling at selling in ideas and bringing about change at every level in people and processes.


Marketing Professional

  • Full time
  • Part time
  • One time
  • Contract
  • Temp

Work History

Senior Customer Experience Manager

BPP Professional Education

August 2010 - August 2010

Senior member of the Brand team responsible for defining the customer experience and mapping out the customer journey for all B2B and B2C customers.
Defined and created brand standards across the business to effect a consistent experience and to deliver on the newly created brand. Worked on developing a training programme to enthuse staff as the brand standards were rolled out and embeded into the business.

B2B Marketing Manager


March 2010 - August 2010

Supported the high profile Businsss Development team with campaigns selling into large corporates. Produced microsites, collateral and pitch presentations for the B2B market.

Business Development and Communications Manager

Bircham Dyson Bell

December 2008 - September 2009

Rsponsible for the day to day running of the Marketing team and budget.
Responsible for all Business Development Activity for the firm's biggest dept., Major Projects and Parliamentary.
Passionate about coaching partners to develop their individual practice areas.
Managed firm wide communication, branding and PR.
Devised systems to capture Major Projects business development efforts enabling greater transparency.

Head of Client Relations

Parallel Mind

November 2004 - November 2006

Consultant responsible for developing new business and retaining existing business for this specialist executive coaching provider.

Business Development Manager

Marriott Harrison

August 2002 - November 2008

Strategic client facing role. Headed the business development function reporting directly to the managing partner. Influenced change by closely working with the partners to segment their audiences and develop their practice areas.
Implemented successful CRM programme. Personally interviewed key clients. Also conducted full internal audit for change.
Drove growth for the firm - wrote, managed and implemented successful business development plans.
Devised soft skills training programmes to include networking, pitching, presentation and negotiation skills to take fee earners to the next business development level.
Researched, project managed and implemented Saleslogix CRM system.
Rebranded the firm creating refreshed vision, values and positioning.
Led the firm’s phase three website. Responsible for messaging, look and feel.

Marketing Manager

Morgan Cole

May 1999 - August 2002

Led the London marketing and communications team.
Created and implemented a firm wide events strategy managing a team of eight appointed events executives nationally. Rolled out the strategy and trainined in the new process.
Appointed at the time of a merger to integrate marketing and business development activity and to facilitate people, systems and processes to ensure business as usual.

Marketing Manager (Property)

Nabarro LLP

January 1995 - May 1999

Responsible for co-ordinating and leading all property marketing and planning across offices
Running the successful lead generating 100+ golf club
Full internal and external communications responsiblity for the Property department

Head of Facilities and Trainer

Nabarro LLP

December 1991 - January 1995

Headed seven support departments and 35 staff
Firm-wide trainer. Covering soft skills such as induction, time management and telephone techniques.
Devised and rolled out with HR a new appraisal system
Editor of NNews – the firm’s weekly newsletter

Qualifications & Certifications

MA Marketing

University of Lincoln

CIM Diploma

London Guildhall University


Chartered Institute of Marketing

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