Director,Consumer Markets,Sales and Marketing,General Management,Company Finance,Asian Markets


I started my career from office assistant in 1970 and moved up the career staircase to general management through these few decades.I learned a lot through different people and companies' culture and I am still learning.I hope I could continue to share my experiences with my colleagues and co-workers for further enhancement.My working experience covers mostly consumer markets,retailing and general management.All the organisations and companies I worked for during the past years enjoyed significant sales and market share increase.Of course, the major reason of the success was mainly because of good team work and
professionalism.To work closely with my clients and colleagues, I am still active and travelling around to ensure company and business are going the right direction.

Work History

Managing Director

Nutriskin Enterprise

*Responsible for China, Hong Kong and some Asian markets
*Managing around 80 franchised stores
*Managing an average turnover of RMB 95M
*Managing a sales and marketing team
*Budget planning

*Re-launched a few new product lines
*Restructured a new Sales and Marketing team
*Recruited a new product development team
*Build the total business from RMB 40M to RMB 95M

Regional Managing Director


*Responsible for China, Hong Kong, Macau, Taiwan & Korean markets
*Managing an average sales turnover of HK$500M per annum with over 500 wholesale/distribution points
*Managing a regional office in Shanghai and a office in HK
*Appointing distributors/wholesalers
*Managing sales and marketing plans

*Build PRC business from HK$60M to HK$200M within 3 years
*Rebrand Clarks's products in China as premium products selling double the retail price of the UK market
*Turned around Korea business against the downward market trend in 2005 with double digit growth
*Helped the HK market to improve substantially by opening up concept stores and accounts
*The markets I responsible became No.1 for 2 consecutive years in the Clarks world

Chief Executive Officer/Consultant

Mirabell Footwear Ltd

* Responsible for major company organization restructuring
* Played a key role in setting of company policies and guidelines and involved heavily in business developments, such as getting new agencies, opening up new markets for retail operation, human resources and full marketing activities for China and Hong Kong
*Worked closely with the Executive Director to function as a special consultant to the Chairman
*Started the apparel business for K-Swiss
*Company has posted an average of HK$50M net profit for the last 2 years
*More than 1,000 people in Mirabell at that time (over 150 direct stores)

General Manager

Keenfield Trading

*Started my own business handling multiple product lines, major in Shoes and Apparel business generating about HK$50M turn-over per year
*Opened a total of 30 stores China wide
*Represented Alfred Dunhill and helped the brand launch in China and assisted in opening Dunhill concept stores in different parts of China
*Launch the brand of Valentino Gravani into China
*Liaised with shoe manufacturers for product development
*More than 200 people working for the company

Group General Manager

Inchape Pacific Ltd

*First joined as Managing Director for Malko General Agencies Ltd. A sole agent for A.T. Cross pens for Hong Kong, Taiwan, Macau and China. (Malko was a full subsidiary of Inchape Pacific Ltd.)
*Shortly I was promoted to Group General Manager of Inchape to run their Specialty Products Division
*Responsible for the overall direction and control of 3 different companies entire operations with different General Managers reporting to me, oversee the full range of functions i.e. sales & marketing, finance, human resources
*Managed a team of 200 staff Companies Responsible for:
1. Wiltona Enterprises Ltd.
* Timberland - concept stores and wholesale for China, Hong Kong, Macau, Taiwan, Malaysia and the Philippines.
* K-Swiss concept stores and wholesale for China, HK, Macau, Taiwan
* Allen Edmond Shoes - wholesale for China, HK, Taiwan and Singapore
* Godiva Chocolate - retail and wholesale for HK and Macau
2. Malko General Agencies Ltd.
* A.T. Cross Pens - wholesale for China, HK, Macau, Taiwan and was the largest export market for Cross pens in the world
3. Gilman Food Co. Ltd.
* Welch full line of products for HK, China and Macau
* Libby's full line of products for HK, China and Macau

General Manager - Marketing & Sales (HK&China)

S.C. Johnson Ltd

*Responsible for total marketing activities and the direction and coordination of a sizable field sales force and achievement of sales target. The sales were up by average of 35% for three consecutive years. Also played a key role in setting up company policies and guidelines. Operating in a large diversified organization handling multiple product lines and divisions competing in different markets
* Managed a team of 100 staff

General Manager PRC / General Sales Manager HK

Gillette Far East Ltd

* One of the few foreign companies starting selling imported products in China
* Responsible for initiating, planning, developing, coordinating and executing marketing sales policies and programs in HK and PRC

Sales and Marketing Manager

Fuji Film

* Responsible for their consumer, professional and X-Ray markets. Reporting to me were three Sales Managers and a sales team of 60 staff. During the first year with Fuji, sales were expanded by 50% and by 20% - 30% each year.
* Managed a team of 80 staff

Senior Sales and Marketing Executive

Kodak Far East Ltd

* Joined Kodak as office assistant and moved up through the ranks of counter salesman, supervisor to the last title of Senior Sales and Marketing Executive. Responsible for Kodak's consumer products sales and marketing performance and the activities of 5 Kodak shops.
* Managed a team of 40 staff

Qualifications & Certifications

St.Peter's Secondary School

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