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Coffey - Sales Manager - Austin, TX, USA

Kevin Coffey

Austin, TX, USA


Sales Manager

Work History

System Balancer Sales Director, North America


• Revitalized network hardware presence by acquisition of new business via new merchant relationships: revitalizing the channel, and revisiting past customers. Promoted business transformation through strategic analysis of the current landscape of key spend categories (vendors, process, tools).
• Key activities include:
o Top Sales Executive of the year in 2011, 2012 (out of 8 RSM's), $2 million on $900,000 target, $2.4 million earned on $1.3 million target respectively.
o Leading Rep in 2013, $1 million earned in Q1 fiscal year 2013 & Q2FY13 on $1.5 million target.
o Exceeded sales targets by 15-30% on average for 12 of 14 quarters.
o Successfully increased North American sales activity for the load balancer product by 75%, averaging $2M/ fiscal year.
o Worked with Executive team to spearhead business development and strategic partnership initiatives to ensure
alignment with the company's overall strategy.
o Motivated and mentored Inside Sales Representatives (ISR) on best practices how to qualify leads and prepare sales
o Helped team to create strategic acquisition campaigns to generate qualified leads, identify decision makers and influencers to win business.
o Utilized SalesForce CRM and other marketing tools (lunch-and-learn, GoToMeetings) to validate and convert
acquisition leads into opportunities and to populate the pipeline.
o Participated in trade shows and regional marketing events designed to build relationships and attract new business.

EMEA/Midwest Sales Manager


o Qualified leads, demo BI SAAS product, customize application solutions when needed.
o Effectively closed opportunities in an average of 30-45 day sales cycle.

Business Development, North America

TippingPoint Technologies, Inc

o Created strategic acquisition campaigns to generate qualified leads, identify decision makers and win business.
o Help recruit and interview key additions to sales team.
o Effective liaison between outside sales team and corporate.
o Awarded Quota Breaker for 6 out of 8 quarters.
o President's Club 2008.

Inside Sales Representative/Higher Education

Dell, Inc

o ISR of the Quarter in HIED for 4th Quarter, 2005 & 1st Quarter 2006.
o Team earned $40 million in revenue for 2005, (12% over yearly quota).

Multimedia Developer/Project Manager

University of Virginia / Darden School of Business

o Revolutionized teaching methodologies in coordination with technology boom.
o During tenure, new digital format made case studies profitable for first time in school history.

Multimedia Developer/Project Manager

Dave Matthews Band /

o Successful overhaul and launch of 2000 DMB web site.
o Managed and helped hire team of 25 programmers, developers, artists and engineers.
o 55% increase in fan visits (3 million unique visitors/month.)
o 40% increase of online merchandise sales.

Account Executive/Development Manager

VersaNet International

o Sold Secure Commerce and Web Development Packages to companies coming online for the first time.
o Recruited and managed web development team of 5.

Qualifications & Certifications

James Madison University

College of Arts and Letters

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