- Part time
I have 10 Years experience as a Graphic designer working mostly with Print but have also been doing Web Design for a year. I have 7 years experience designing Greeting cards, wrapping paper, Gift Bags, and various paper products for Woolworths, Clicks, Spar and a few other retailers.
Senior Graphic Designer
May 2005 - October 2012
I was the head of the design studio at Sylko and managed 4 designers under me. I planned, analysed, and created visual solutions. I also found the most effective way to get messages across in print using colour, type, illustration, photography, animation, and various print and layout techniques.
It was my duty to develope the overall layout and production design of Greeting Cards, Flexo & Litho Giftwrap, Gift Bags, Back to school products etc . My team and I also produced promotional and showroom displays, packaging, cheat sheets and marketing brochures for products, and designed distinctive artwork for products. We also developed material for Sylko Web pages.
The first step in developing a new design is to determine the needs of the client, message the design should portray, and its appeal to the customers. I consider cultural, physical, and social factors in planning and executing designs for the target audience. I gathered relevant information from Product managers, Sales team, Production team, and by performing my own research. I design and prepare sketches or layouts by hand or with the aid of a computer to illustrate my vision for the design. I select colours and create Style Guides, artwork, photography, animation, style of type, and other visual elements for the design.
I then presented the completed design to the relevant Product Managers for approval. I also assisted the printers by selecting the type of paper/board and ink for the production and review the mock-up design for errors before final production.
I currently use Adobe Photoshop, illustrator, InDesign, Freehand MX, Dreamweaver and Flash to create my designs from design to print have qualified in all above applications.
To view my Portfolio please go to www.facebook.com/GraphicArtistKerryLeighHulbert
My facebook page consists of most of my artwork over the passed 6 years.