Dasgupta - Distribution Channel Sales - Bangalore, KA, India

Kaushik Dasgupta

Bangalore, KA, India


To give my best in the field of Marketing & Sales in order to achieve the goals and targets set by the Organization thereby developing my career path


Distribution Channel Sales

Work History

Research Field Executive

Proptiger - Aarde Technosoft Pvt. Ltd

From February 2014

2014 -- Data Labs of Proptiger dealing in real estate marketing sector.
• Maintaining the Content Management System - CMS, database on a day to day basis, contains the data of different real estate residential projects of Bangalore and other cities of India. (Database Management)
• Online data researching, mystery shopping and cold callings are the different ways through which details like price, configuration, pre-launch date, launch date, completion date, location, availability, nature of the project and various other related data are collected. (Product Research)
• Site Visits are also done to collect information from the sales and marketing people of the builders. While data collection process if any layout plan approval pending information is received than to communicate the same to the BD Department need to be done and same for the resale property to the Resale Department. (Interdepartmental Support)
• Analyzing the market trend locality wise of Bangalore by the help of the CMS --though this function is not fully accessible to the executive level. This part contains upcoming projects in different cities of India, expected pre or launch date, expected price, expected configurations, current status. (Market Research)
• Ads Capture and Ads Comparison from newspaper like TOI and websites like magicbricks, 99Acres, Commonfloor, Indiahomes etc.

Past Experience:

Corporate Relation Executive

Dr. Agarwal's Eye Hospitals

February 2013 - September 2013

• Building up relationship with the Branch Managers and Centre Heads of different Banks, Insurance companies, Clinics, Optical shops, Schools, Colleges, Government Organizations, Private Companies (Market Mapping, Customer Mapping)
• Motivating them to conduct free eye check up camps at their respective branch for the customers and as well as for the employees
• Responsible for generating business for the seven branches located at different places of Bangalore
• Maintaining at least an Avg. of 12 calls on a daily basis where different banks and insurance branches need to be visited (Corporate Relationship Development)
• Coordinating, planning and implementing various brand awareness events or marketing activities at corporate and social level to increase the OPD for the seven branches. Organizing doctors talk for different companies, road shows, rallies, coupons distribution, events like drawing competitions and apartmental camps where awareness on various eye diseases are provided and primary checkups to the participants
• Organizing the eye camps by keeping a track record and managing the camp team which usually consists of 5 or more individuals including optometrists and doctors
• Building up relationship with clients and doctors for generating new references (Referral Sales)
• Maintaining the MIS report on daily, weekly and monthly basis
• Providing training on regular intervals along with the Doctors for the eye camp counselors and coordinators.

Sr. Executive Marketing for Asansol - Durgapur region

N K Realtors Pvt. Ltd

May 2012 - January 2013

(08 months)
• Handling the site office of Salarpuria Gardenia at Durgapur.
• Preparing marketing plans for the residential project, Salarpuria Gardenia.
• Follow-up of the leads (pre sales closing), arranging KYC meet and thereby closing the sales by maintaining the CRM on a day to day basis.
• Achieving Sales target on a monthly basis.
• Doing market survey on the upcoming projects, availability of land, market rate and understanding the consumer behavior of Durgapur - Asansol region to find out new scope of joint ventures and sole selling activities.
• Also provided after sales services to the consumers of Genexx Exotica & Sugam Park at Asansol, Rajat Flora & Sugam Sabuj at Kolkata.
• Building - up good relationship with the investors on a long term basis.
• Building - up the network of sub brokers at local level for the organization.
• Participating in expos like Credai Bengal realty expo 2012, seminars, mailer and sms campaigns, corporate tie-ups etc.

➢ Worked as Sales Executive in Distribution Channel Sales for NV Distilleries Pvt. Ltd. New Delhi
(1year 03months)
• Promoting the Liquor Brands like Something Special, Hundred Pipers, Blenders Pride, Fuel, Party
Special and Blue Moon
• Developing the Distribution Channel by properly handling the existing distributors and appointing of new distributors for the West Delhi market
• Visiting the retail outlets on a weekly basis, total 62 outlets to cover in a week
• Motivating and coaching the distributor's team to achieve monthly Sales target (Team Handling)
• Handling distributor issue with regards to claim & ROI
• Building-up good relationship with the distributors, hotel & bar's managers (HORECA Sales)
• Taking care of High volume accounts (Key Accounts)
• Managing stock levels to ensure continuous availability & regular rotation
• Fill & rotate all shelf & displays as well as POP materials
• Taking care of route operations, appropriate distribution across the...


An analysis on Readership pattern of business magazines in Greater Noida

Completed summer internship programme from ABP Pvt. Ltd. (Businessworld) as Marketing & Sales Executive (May 2010 to July 2010)Understanding the circulation process of the companyGenerating leads from B-schools and Corporate Offices for Subscription of Businessworld MagazineConverting the leads into prospects and gradually closing the salesConducted Market survey to study the Consumer BehaviorPrepared a Project report on “An Analysis on Readership Pattern of Business Magazines in GREATER NOIDA” – Received the top 5 best project award among 400 internship students

Qualifications & Certifications




Pailan college of management and technology

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