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What is my thing?
> Making the most of Brand You
> Social Media Integration
> Focusing on Excellence to leverage your intellectual and creative capital
Speaking and Training - Social Media, LinkedIn, Personal Branding, Networking, Business Development. My aim is to offer you a vision as to how you can integrate social media into your business (as a catalyst for change), and leverage your intellectual capital for maximum return.
Coaching - Working mainly within the professional services sector on a group or one on one basis. The main focus has been on social media implementation, business development, marketing and networking.
Writer - I write for the Solicitors Journal and also run an active blog at www.juliansummerhayes.com. Working in the development of a content strategy that helps deliver your message in the most cost effective and powerful way.
- Full time
- Part time
- One time
July 2010 - July 2010
Julian Summerhayes: Social Media Consultant, Trainer, Speaker and Blogger
Industries: Law, Accountancy, Professional Service Firms, Service sector, Sport, Business Services, Food, Personal Development and Manufacturing
Workshops and Seminars | LinkedIn Training | Networking | Social Media Strategist, Policies and Governance | Keynote Speaking | Writer and Blogger
LOCATION: Devon, England
“[To] serve our customers brilliantly and profitably over the long haul. Serving our customers brilliantly and profitably over the long haul is a product of brilliantly serving, over the long haul, the people who serve the customer. Hence, our job as leaders – the alpha and the omega and everything in between – is abetting and sustained growth and success and engagement and enthusiasm and commitment to Excellence of those, one at a time, who directly or indirectly serve the ultimate customer. We – leaders of every stripe – are in the “Human Growth and Development and Success and Aspiration to Excellence business. “We” [leaders] only grow when “they” [each and every one of our colleagues] are growing. “We” [leaders] only succeed when “they” [each and every one of our colleagues] are succeeding. “We” [leaders] only energetically march toward Excellence when “they” [each and every one of our colleagues] are energetically marching toward Excellence. Period.” Tom Peters
On a practical level, and with a Lazer Focus, I aim to work with you, and as an extension of your business, to leverage and multiply the enormous opportunities that exist through the implementation of the (social media) tools – LinkedIn, Twitter and Blogs, being the most common – to increase sales, customer awareness of your brand, build organisational and market trust and enable you to become the most of anything.
Business Development Manager
WBW Solicitors LLP
July 2010 - October 2011
A strategic business development role.
Initially employed to work with the business services team but also involved in developing the firm's overall strategy for business development, client service, fee generation, market penetration and vertical/horizontal marketing.
Working extensively with the Managing Partner in implementing various initiatives including business planning, strategy implementation, on-line delivery, website development, social media, training and marketing campaigns.
Working with the Heads of Department driving forward their business plans, and assisting in the business planning process.
Also, looking at brand development and positioning and event organisation.
August 2008 - July 2010
Associate in the Dispute Resolution and Sports law team with a insane passion for social media.
I was responsible for a small team focused on building a litigation presence in Plymouth and the surrounding area and established a nascent sports law team focused almost exclusively on the professional cycling sector.
I acted for agents, riders and sponsors in conjunction with other team members of the firm.
January 1999 - January 2008
Associate in the commercial litigation team based in Plymouth. I managed a team of solicitors and paralegals and developed a portfolio of complex commercial litigation cases.
January 1998 - January 1999
Newly qualified in the commercial litigation team.
January 1996 - January 1998
Trainee and then a newly qualified in the commercial litigation team.
January 1990 - January 1992
Recruited sales and marketing professionals for Blue Chip FMCG companies. I also headed up a specialist division for the stationery and office products sector.
Qualifications & Certifications
University of Exeter
University of Plymouth
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