7 Keynote Drive, Vernon, CT, USA
Focused on LEAD GENERATION. We don't just tweet to tweet. We design integrated digital marketing campaigns specifically to make your phone ring. Find out why THOUSANDS of local customers have chosen ImageWorks award winning digital marketing team to help them achieve their goals.
1 customer review
John Mac
Social Media Marketing
Knowledgeable, prompt and professional service.
What makes a great website?
While look and feel of a Website are important, where MOST people miss the mark is poor messaging. Connecting to a prospect immediately, within the first 3 to 5 seconds is critical to a successful engagement. Understanding what it is that a client wants to see when your website first appears is only the first step to causing them to take action and call you.
What questions might you ask a client when starting a new project?
What does success look like to you? Everyone defines "success" differently. Having clarity on goals and measurements upfront can guarantee the difference between an amazing digital marketing campaign and a poor one.
What do you love most about your job?
Helping our clients grow, of course. Since your success is tied to our success, it always makes me smile to watch others grow!
What inspired you to start your own business?
Lack of direction in the company I was working for. It was a division of a Billion Dollar Corporation, who didn't seem to care about their clients success.
Why should our clients choose you?
24 years in digital marketing is amazing. Most digital marketing firms have been around 5 years or less, and there is no shortcut for experience. Do you want to hire someone who has tried to help a restaurant or health care company grow, or do you want someone with hundreds of successful stories in your industry?
Can you provide your services online or remotely? If so, please add details.
Yes! We can provide anything we do remotely and online, but we find it better if we're at least in the same general area. There is no substitute for a face to face meeting if necessary.
What changes have you made to keep your customers safe from Covid-19?
Face masks, LOTS of purely on site, daily cleanings, a fully vaxxed on site staff, and the option of remote meetings. ALSO: Educating customers on types of information to put on THEIR Websites, and offering multiple e-commerce and automations solutions so they can keep THEIR customers happy! Safety First.
Web Design
Award winning, multi platform integrated design and solutions to help you grow. Our solutions are tailored to your specific needs, maximizing your potential so you can target your specific client profile.
Inbound Marketing
Inbound marketing is a marketing methodology that is designed to draw visitors and potential customers in, rather than outwardly pushing a brand, product or service onto prospects in the hope of lead generation or customers. content marketing, blogs, events, search engine optimization (SEO), social media, and more—to create brand awareness and attract new business. ... Inbound marketing consists of entirely organic leads, so it relies on brains rather than budget.
Social Media
Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone. This can be a mix of Facebook, Twitter, Youtube, TikTok, Instagram, Pinterest, and other social media channels based on your specific needs and the audiences you are trying to target.
Video Production
Using videos for promotion and informing people about your products and services, video helps increase engagement on your digital and social channels, educates your audience, and allows you to reach them with a new medium.
Ways people use video these days include:
Showcasing products and services
Explaining how to do something
Bringing testimonials to life
One to One sales videos
Sharing industry expertise
And many more!
Search Engine Optimization (SEO)
Search engine optimization (SEO) is the art and science of getting your Website's pages to rank higher in search engines such as Google. Because search is one of the main ways in which people discover content online, ranking higher in search engines can lead to an increase in traffic to a website.
Paid Search. (aka Pay-Per-Click or Adwords)
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. ... For example, if we bid on the keyword “PPC software,” our ad might show up in the very top spot on the Google results page
PPC is an effective option if you want to reach people who are actively searching for terms related to your business. If you decide to create a PPC campaign your budget will be determined by your audience, competition and the types of products/services you wish to drive awareness of.
Contextual Display Advertising
Contextual advertising is advertising on a website that is relevant to the page's content. In traditional contextual advertising, automated systems display ads related to the content of your site based on keyword targeting.
In other words, display an ad about your service ONLY when someone is reading an article online about what you offer! Highly targeted and effective.
Retargeting and Remarketing
Remarketing is a feature that lets you customize your display ads campaign for people who have previously visited your site, and tailor your ads (using dynamic remarketing) to these visitors when they browse the web and use apps.
Retargeting primarily uses paid ads to re-engage audiences who have visited your website or social profiles. Remarketing primarily uses email to re-engage past customers who have already done business with your brand.