Digital Hothouse Ltd
69K Gulf Harbour Drive, Auckland 0930, New Zealand
(3)
69K Gulf Harbour Drive, Auckland 0930, New Zealand
(3)
We have been in business since 2010 so we know what we are doing. We are not your average agency. We’re not as big as the bigger agencies, but just because we’re small doesn’t mean we think small or act small. We’re big on experience and even bigger on ideas.
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3 customer reviews
stev
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Belinda
SRS Group has been working with Digital Hothouse for 2 years now and over that time they have done an outstanding job increasing our web traffic and working through proactively to ensure our content is up to date and performing as best as it can. Very easy to work with, highly proactive and just great guys in general. Thanks Paul and Gav! More...
Steve
The team at Digital Hothouse know their stuff. They assisted getting our website up and running and are now working on an SEO plan.
What makes a great website?
It has to be customer focused but the key thing is that the website is focused on getting the customer as quickly as possible to what you want them to do. That could be a purchase, completion of a contact form, a telephone call, or the goal may simply be engagement, but it is key that whatever the goals of the website, they are tracked so that performance can be assessed. ROI is at the heart of everything that Digital Hothouse does so we ensure that correct tracking is in place before we do anything else.
What questions might you ask a client when starting a new project?
What are the client goals, what are you looking to achieve?
What are the timeframes?
Do you have a budget in mind or are you open to options?
What would a successful campaign look like?
Who is your target audience?
What do you love most about your job?
Interacting with clients. It is the day to day working with our clients that I enjoy the most. On top of that, seeing our clients succeed and the work that we do show in an upturn of both traffic and revenue is by far and away the best part of my job.
I also enjoy working with our team - we are all experts in our own different fields, be it Technical SEO, Content Creation, Social Media, Google Ads, Web Design and Development so it's great to see everyone have an impact upon our clients.
What inspired you to start your own business?
I just thought it could be done better. My previous employer had constant client churn because they focused on their own bottom line and then once the yearly contracts with the clients expired, they needed to chase the next contract.
We don't push on contracts - our clients are our clients because they want to be, because we get them good results, not because they once signed a contract that forces them to continue to pay, regardless of the results. I was Head of SEO of one of the country's leading SEO Agencies, so I knew that I could take that expertise to other clients for Digital Hothouse. Pretty much all of our business comes through referrals, and we have very little client churn, so we must be doing something right!
Why should our clients choose you?
As discussed, we don't have contracts so any work that we do must be done to ensure that the client gets a return. This forces us to be more proactive than many other agencies, who only really work hard when the contract is up for renewal.
We have clients with an ROI of over 130 times what they pay us - we do great work, and we do it much cheaper than the price of a comparative big agency based in Auckland or Wellington. We focus solely on ROI, that's what keeps our clients busy, and that's what keeps our clients as clients.
Can you provide your services online or remotely? If so, please add details.
Very much so. Especially in these Covid times, we spend a lot of our time on Microsoft Teams, Zoom and Google Meet. We have a number of clients that we have never even met, and some that we have only met through Zoom.
What changes have you made to keep your customers safe from Covid-19?
Remote working and using software such as Teams, Zoom and Meet allows us to continue to provide services to clients, even during a lockdown. Our staff all work on laptops and can work remotely. None of our clients have suffered because of this, because we don't need to drive, we have actually been more productive for some of our clients!
Search Engine Optimisation
SEO, Search Engine Optimisation is the process that leads to higher rankings on the search engines, in particular, Google. We undertake an SEO Audit, looking at Search Phrase Research, a Technical Audit and a Content Audit. We then implement fixes to the website and create a Content Strategy. Our ongoing SEO management includes content creation, link outreach, technical SEO, and more.
We have clients ranked #1 on Google for very difficult terms - such as Womens Clothing - so we are very knowledgable on what it takes to rank #1.
Pay Per Click Marketing
Managing Google and Microsoft Ads accounts for clients. Optimising ads to get the best Return on Investment for the budget, which could be leads or ecommerce sales, or just brand awareness. Everything we do is focused on ROI and getting you the best return for your budget.
Social Media Management
We manage both social media campaigns and also social media marketing campaigns. We work on Facebook, Instagram, LinkedIn and Snapchat, and have even been going through the TikTok advertising platform so that we are ready for those clients with a strong video presence
