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Marketing Training professionals in Wincanton

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David Cottrell

David Cottrell

Gradient: the direction of maximum improvement. Your route to maximum business improvement is navigated through three key points: Where to compete How to win Readying the organisation for these challenges. Gradient has the skills and experience to support your business on this journey. Through customised training of your people or working alongside you on specific objectives. During these times of economic turbulence choosing where and how to compete is essential if you are to emerge as a leader. Clearly defining your core business and your impact within your industry value chain will create a winning proposition. How you win must come from a strategy designed to engage and serve customers better than the competition. Satisfaction is no longer enough. Demanding customers have choices and indifference to your service will see them drift towards the competition. Changing the focus of your business requires your team to clearly understand the new targets. Targets must be well defined and challenging. Frontline staff must be involved in the planning effort and business leaders must be visible champions of the process.  



Agave Blue Marketing is the one-stop-shop marketing resource for food, drink, hospitality, agritourism and enotourism businesses in UK, USA, Mexico, Spain and beyond. With our international brand and retail marketing expertise, we provide a comprehensive range of menu items that you can choose from to support the specific needs and stage of development of your business – from strategic consultancy and developing achievable plans through to “getting stuff done” acting as your bolt-on marketing department. We also offer linguistic support: from localisation and translation of marketing communications content for print and digital use to bottle labels, packaging, signage and more, our linguists are also experts in international marketing. Our base is in the UK yet we specialise in international business, particularly in Mexico, USA, Spain and France. By effectively exploiting a mix of face-to-face and virtual team working, we can help you bring your ideas to life for as long or as short a time as you need us. When you are short on time and big on workload and you just want a single point of contact to help you solve all your strategic and tactical marketing needs, talk to Agave Blue Marketing! Drinks/Hospitality: In 2014, Barbara was an integral part of the Bristol Cocktail Week event team providing strategic marketing guidance and a full suite of integrated marketing communications pre, during and post event. Trade and Consumer feedback on Bristol Cocktail Week 2014, the 4th event so far, say was the best and most effective in Bristol Cocktail Weeks to date. Preparations are now underway for the 2015 event. Plans are now underway for 2015 and beyond. Agritourism: Since 2012, Barbara has been working with Westmoreland Berry Farm in Virginia, USA as their remote marketing department and business mentor to provide a strategic marketing framework including plans, processes and templates to facilitate their self-determined management of this family-owned fruit farm, farmers’ market and agritourism business 2 hours south of Washington DC. Responsibilities and Achievements: - brand management including identity definition and artwork suite (inc logos) - origination and implementation of marketing communications plans across traditional and digital media including website creation, social media set up (Facebook, Twitter, Pinterest, Google+, Tripadvisor, Yelp, Foursquare, affiliated websites), campaign management, on-line and print media content management and copywriting, signage and point of sale design and message hierarchy management. - creation of HR policy manual, job descriptions, staff training manuals and event staff briefing presentations - store range and kitchen menu strategies - establishment of performance management milestones plus analysis and independent reporting on monthly accounts, point of sale data, Facebook and Google analytics. 

Insight Marketing Services

Insight Marketing Services

Insight Marketing Services helps businesses and organisations win more customers, and keep the profitable ones they already have. Dianne is an experienced senior marketing manager/consultant who can demonstrate success for clients, improving the sales (volume and value), and profitability of clients through marketing interventions. She is a strong communicator and project manager, she applies practical and strategic skills in research and planning, marketing communications including copywriting, exhibition planning, training and coaching for sales, telesales and customer care. 

Oliver Myles Marketing Ltd

Oliver Myles Marketing Ltd

A vibrant marketing agency supporting your business 


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