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Hi, I'm Claire Kerr, a freelance copywriter. I specialise in writing case studies, blog posts, white papers and ebooks - for B2B companies. I mainly write for technology businesses - about IT, software, cloud, cybersecurity, SaaS, IoT and so on. For case studies, though, I write for any B2B business. I again have specific experience with IT and software - but also within construction, HVAC, property / proptech, finance/accounting and the adult care sector. If you're one of those creative types who has lots of ideas, I don't need to always write your copy from scratch. I can take your thoughts and braindumps and rewrite them so they're coherent and effective. And if English isn’t your native language, I can proofread and edit your text so that your website, brochures and emails all read well and make good business sense. I am a member of ProCopywriters and the Chartered Institute of Marketing - and I also hold a diploma in marketing (DipM) from the CIM. I've written hundreds of blog posts (over 1,000 actually) and scores of case studies. My clients report that my content helps them attract visitors to their websites and keep them on the page too. I'm based in South Croydon, in Surrey, but work with companies from across the UK.
I love the variety of my job; working with a number of different companies. I love helping them by doing the kinds of things they don't have the capabilities to do themselves, whether that's writing their blog posts and case studies, or putting together an in-depth, well-researched white paper.
I started my own business in 2004 after I had my son. It allowed me the flexibility to continue to do what I enjoy, but also be there for him when necessary. Although he's grown up and I could now return to full-time employment, I still prefer the freedom of being my own boss.
I have more than 30 years' experience of marketing and can call on knowledge and skills gleaned from a number of different companies and industry sectors during my career. My marketing experience helps with copywriting, as it means I can apply my knowledge to clients' copy so that it works to achieve their marketing objectives.
I've written hundreds of blog posts (over 1,000 actually); scores of case studies; and dozens of white papers.
Yes - copywriting is a simple service to provide online. I can take a brief via email, telephone or video chat and we can collaborate using Teams or Google Docs.
based on 18,702 reviews
Amelia was a joy to work with. She went the extra mile on her own initiative. I was very happy with the result. Would definitely work with her again
11 Jun 2023
It was a pleasure to work with Declan; he made the whole process very easy from my point of view. I am looking forward to using the website copywriting that Declan has produced for me.
13 Dec 2021
Really pleased with the work from Fyxen. Sarah was able to create fresh content for my business matching the tone and style of the brand. Continuing to use Sarah for ongoing projects.
14 Sep 2021