Newbury, Berkshire
We provide part-time Marketing Director services, Strategic Consultancy and Marketing problem solving to SMB businesses.
This is supported through many years experience on agency and client sides working for and with leading IT, Technology, Telephony, Retail, Business Services and Logistics organisations.
Show more
2 customer reviews
Carole Clarke
Alister is the real deal! He offers an end to end strategic planning service that will increase any SME 's ROI
Reviewed on Google Maps
Jana Brazdova
Alister comes up with some amazing marketing strategies. Strategic planning and directing businesses to success is his forte. So hard to find people like that nowadays. I am very grateful to find this hidden gem of an agency and will always recommend anyone who is serious about business success to engage with Alister. Thank you for all your prompt and effective help so far!! More...
Reviewed on Google Maps
What do you love most about your job?
The variety of businesses I work with and, especially, being able to make a significant and permanent positive difference to their business and profitability.
What inspired you to start your own business?
Wanting the freedom of working for myself and do what I love - marketing
Why should our clients choose you?
Because I have many years of real-world experience working for and within sales-driven, demanding organisations where you had to deliver success and were continually measured. I know how to make a difference and prove it.
Practical Marketing Consultancy
I have broad experience from large Corporates with big budgets, through to start-up with just £100's to spend.
That means that I focus solely on what will deliver the best return on investment for my clients.
No airy fairy ideas, but practical support how and where you need it to bring success as quickly as possible.
part-time Marketing Director
This where I work within the business, or remotely, based upon a number of days per month, at a set rate per day.
This is more 'hands-on', where I working directly with the business owner/s and staff, to deliver against specific set marketing targets.
It means you have my experience to call on as required.
Marketing and Business Problem Solving
This focusing upon resolving issues within certain areas of the business e.g awareness, profitability, internal processes, sales, cost of sale, staff motivation, customer experience, customer loyalty, customer lifetime value.
This begins with an initial discussion, then a Costed Proposal to resolve. It proceeds upon approval, is project based upon an agreed number of days at a daily fee.
Marketing Mentoring
This is being available to mentor a staff member, or the business owner, in marketing so that skills and experience can be built up internally.