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Itzy Bloom

Ipswich, Suffolk

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About

I am an all round creative able to design and illustrate for both web and print based output. I have a BA (Hons) Graphic Design degree and a Masters in Illustration. I am also a qualified design lecturer with over 15 years teaching experience.

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Q&As

There are a number of key items that make up a great website such as a good user journey so strong navigation throughout the site, imagery that is strong and consistent. Good calls to action so the customer is informed and directed to the key offerings. Rich written content that engages and is not to wordy. That the branding and brand message really comes across on every page. Video, photographs and animation help to keep a site interesting enabling key information to get across quickly, this makes it more likely to be shared on social media channels, generating more traffic back to the customers website.

What is the goal of the project to ensure I help them meet their needs?
What is the timeframe?
What budget have you allocated for the project, and are you funded?
Who is responsible for approvals?
Is this an exclusive project offer or will I be working with other illustrators on the project?

The process is different for each application, this is broken down below:

Animation - Agree timeframe, style and approve budget. Create draft storyboard and sign off, then begin animation. Check points are set through out with regular feedback from the client to ensure they are happy with the output.

Web - Agree timeframe and budget, look at the goals of the business and establish the necessary calls to action to support the business needs. Wireframes would be created and signed off and the build can be begin. (Wireframes are page mockups showing a rough layout of the page content and navigation). Written content and imagery should be provided upfront by the client, this enables the project to be completed on time. If the content and imagery is required to be provided by me then this would be agreed at the start of the project and the cost factored in.

Children's book - Agree style, budget and timeline. Create a dummy book that breaks down the story in to a specific number of pages that are required by the publishing world, the average picture book is 32 pages long. The rough sketches in the book dummy are signed off, this is an important part of the journey as the layout and composition has to convey the story well. Once happy with the book dummy then the illustration work can begin. Depending on if you are pitching the book to a publisher or self publishing will determine how many illustrations you need, this detail is discussed at the start of the project. I am able to lay the final book out in InDesign along with designing the inside covers and book jacket, again if this was needed costa would be discussed up front.

Brochure, business cards, branding - I can do a package for new start ups if needed.

This depends on the job, I like to speak to my clients over the phone or in person, I look at the project and goals of the client, a clear brief essential.

What I love most about my job is that I get to meet amazing people and companies and help them with their businesses and ambitions, I am a people person and a very creative person so I have the best of both worlds!

I come from an entrepreneurial family and from a young age was encouraged to be creative and productive.

I very much value the business that clients give me, I genuinely care about the quality of work that I produce, I receive regular referrals which shows I'm doing something of value. I have many years of experience and have never received any negative feedback, instead I often receive chocolates and Prosecco which are always welcome.

Services

Branding is really important and can really let your business down if your logo does not convey the right message. I can design new branding or make better your existing. My startup package includes branding, letterheads and business cards. Also social media headers and icons for the various platforms you wish to use. A basic website can be included if required. Costs between £400-£1500.

I can produce print ready brochures, leaflets magazine or adverts compliant with your brand,

I am able to design small or large websites depending on your business needs, the complexity of the site will determine the cost and timeframe to build. Here is a link to a recent work: https://www.itzybloom.com/digital-design/