Williams Commerce
City of Leicester, Leicestershire
(3)
City of Leicester, Leicestershire
(3)
Since 2009 Williams Commerce, a Google Premier Partner, have helped dozens of online businesses accelerate growth online and achieve their goals, with the right digital marketing strategy.
Our broad capabilities include specialisation in Digital Marketing Strategy, SEO, PPC, CRO, Social Media, Email Marketing, Branding and Design.
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3 customer reviews
António José Silva
A e-commerce companý that you can trust
Reviewed on Google Maps
David Harris
Exceptionally professional technical team with extensive experience in B2B ecommerce. Especially in the wholesale sector. Very pleased to work with Williams Commerce . We have always appreciated their high quality of work. More...
Reviewed on Google Maps
FancyDress Trading
Very pleased, Williams Commerce are very technically capable and have a great design team. We are just relaunching our Fancy Dress Outfitters brand with them on Magento and hoping for great things. Our main site Fancy Dress Shack was built by Williams in 2009 and has performed well. They also provided our Dynamics NAV integration and warehouse integration. More...
Reviewed on Google Maps
What makes a great website?
Great websites are grounded in audience insights, technical SEO capabilities and fantastic UX design and are intuitive, pleasurable experiences to shop, browse, buy, read. They should be engaging destinations for your target audience to immerse themselves in your brand, your products and your offer.
What questions might you ask a client when starting a new project?
Tell us about your target audience and what is important to them?
What are the barriers preventing you from growing online?
What is your growth ambitions for the next 1, 3 and 5 years?
What are the must have essentials for you to feature online?
Do you have any brand guidelines?
What marketing activities have you conducted previously?
Describe your creative process.
If we are leading up to a new website build, we run a series of Workshops to immerse ourselves in your world, which can include any ofthe following depending upon budgets...
- Objective setting
- Brand Immersion
- User Experience (UX) analysis
- Audience personas
- Competitors review
- Tone of Voice and Content Marketing.
- Design specification, layouts and wireframing
- Site Architecture and user journey mapping
At the end of these workshops, we produce a number of output documents that help feed into the design process for your new website and provide fantastic insights to ensure your new website design is the absolute best it can be.
What information do you need from a client before you can start work?
There's a few key essentials like Google Analytics access and Google Ads access if available.
We do a full on-boarding meeting with our clients to understand as much detail as we can which includes:
- Business objectives
- Current barriers
- SWOT Analysis
- Competitor Insights
- Target Audience insights
- Brand resources available
- Tone of Voice
- Technical Set up
- Previous marketing activities, what worked and didn't work.
We usually set up weekly calls initially to make sure we get off to a fast start. Our digital marketing clients also love our monthly Google Data Studio live dashboard reports, that we set up during your first month of service. Its a transparent and comprehensive overview of performance against your KPIs and what activities we are doing each month on your behalf.
What do you love most about your job?
It has to be working together with the huge variety of inspirational people and businesses we work with.
Combined with the fact we are helping our customers build multi-million pound businesses online.
What inspired you to start your own business?
We just love the technology and the fast paced, ever evolving digital sector.
Having the ability to help our customers build a business online and be part of that growth journey, as true collaborative partner, is what really inspires the whole team here at Williams Commerce.
Why should our clients choose you?
There's a few factors here...
We are successful when you are successful. We care deeply about getting results.
We are a long-established and stable business for 10 years.
We have a fantastic client portfolio ranging from fashion start-ups to giants on the high street who entrust their website, hosting, development and digital marketing to us. check-out our portfolio: https://www.williamscommerce.com/portfolio/
We are a Google Premier partner, with a team of certified and experienced Digital marketing professionals.
Fully transparent in our services and reporting.
