Web Guys (Pty) Ltd

About

Digital Marketing Agency

Web Guys are a full-service digital marketing agency, offering consulting and services in web design, development and digital strategy. We pride ourselves in building exceptional client relationships and working together to deliver world-class solutions.
Performance Websites
What is a brochure website?

A brochure website is a reflection of the early 2000’s. It typically stems from the idea that merely having an online footprint is enough to meet a company’s digital marketing goals. They’re incredibly light on features, lack engagement, and put an unhealthy emphasis on aesthetics to drive its success.

Unfortunately, brochure websites don’t work anymore. The sites that win today understand it takes more than just a good looking website to create a good online presense.
What is a performance website?

A performance website is a highly optimised website that is designed and built with the purpose to rank within search engines such as Google. A performance website aims to increase a person’s, product, company or organisations online presence, increase leads and convert more sales.

Website Development Process
Scope
UX
Brand DNA
Design & Styling
Development
Review & Sign Off
Launch
Analytics

Good analytics data drives and informs the strategy across all digital channels

Analytics are the foundation of your performance driven website. Setting up your analytics and reporting is often an overlooked and costly mistake. We ensure that analytics data is being used in the most beneficial way. The statistics we generate from analytics help us determine how to drive more traffic to your website and how to convert traffic into customers, purchasers, leads, followers or whatever your sites goals might be.

Analytics informs all the decisions we make with regards to your digital marketing efforts. At a bare minimum the data you collect tracks user engagement with your site. Without the relevant information about your website visitors you’ll never be able to tell if your digital marketing efforts are delivering the type of results you need.
Digital Marketing
Pro Headphones on the Sound Mixing Table. Audio Mixer. Recording Studio and Audio Broadcast Theme.
SEO
Search Engine Optimisation
Does my business really need to be online?

In today’s modern world we to turn to search engines such as Google for the answers we seek, the products or services we need, or for the directions to our destinations.

Not only does your business need to be online but it needs to rank and be found through search engines.
My website is not generating leads?

Many people unfamiliar with SEO assume that by merely creating a standard website, a brochure website, leads and sales will come flooding through their inbox.. Unfortunately, there is a bit more work to be done than just build a website if you want to rank. To rank you need to start by optimizing your site for search engines.
Google

Google’s goal is simple, all it wants to do is serve up the most relevant and informative answer to the person asking it. When a person asks Google a question, Google crawls the internet looking for relevant content and keywords that may answer the person’s question.

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