About
Joseph Sung is the Founder and Creative Director of VONSUNG, a London-based design practice delivering immersive commercial, hospitality and food & beverage industries.
We build new start up companies. We renew old brands. We champion all aspects of hospitality interior design, branding, architectural design, business strategy, marketing, operations.
Clients include Björn Frantzén (3 Michelin starred chef), Mercedes Benz, Mercedes Me, Maximal Concepts, Camden Atrium, Korea Pilates Association, Viet Hoa, KM19 Moscow, Royal China Hotel.
While his practice is best known for commercial design, Joseph has built a wide range of pursuits in design including interior & architectural direction and retail & food and beverage industries.
Joseph's work has expanded to Korea, Japan, Hong Kong, Russia, Sweden, Italy, France, UK and USA.
Joseph is a recipient of two awards in 2014 and 2018: 1) Winner for Best Restaurant in the Independent Restaurant category from the Restaurant & Bar Design Awards, an annual international interior design award rewarding both designers and operators for design excellence and 2) Winner for Best Entertainment Space category from the Society of British Interior Design (SBID) International Awards 2012. In early 2012, his practice has been awarded for World Architecture News Interior Design Awards for the Viet Hoa Mess project in London UK.
In 2017, he was awarded among the top three winning architectural proposals for technical innovation for one of the most historic cultural theatres, Pushkinsky Cinema, in Moscow, sponsored and awarded by DuPont. The winning proposals were selected from 512 entries submitted by 1,002 architects from 62 different countries. The exhibition of the winning designs took place in the Central House of Architects in Moscow on June 8, 2017.
In 2014/15, one of Joseph's winning concrete tile designs have been selected to be produced globally via KAZA Tiles.
Also in 2014, Joseph's packaging work for Japan's Yohji Yamamoto Parfums have been nominated for Best New Design & Packaging by the Fragrance Foundation.
Joseph holds a bachelor's degree from the New York University and a post-graduate degree from Columbia University.
Joseph is an accredited professional member of SBID and an Affiliate Member of RIBA.
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