TradeMark Advertising
Knoxville, Tennessee, Knox
(1)
Knoxville, Tennessee, Knox
(1)
It can be incredibly confusing just struggling to figure out what you need to make your business grow. How can you grow quickly, while keeping in mind your budget? How will you know what's working and what isn't.
No matter what service our clients come looking for, we keep their growth and success in mind, to guide us to the right answers and solutions for them and their organization.
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1 customer review
Bridget Miller
Helpful staff that care about their customers!
Reviewed on Google Maps
What makes a great website?
A great website does three key things:
1) It wins the hearts and minds of your prospective customer. If you fail the first impression, there may not be a 2nd chance!
2) It exceeds expectations and by answering their most burning questions and making it easy for them to take action
3) It helps the business owner win more business in less time, with as little manual effort at possible
What questions might you ask a client when starting a new project?
1. Describe your business as briefly as possible. Be sure to describe what you do and who you serve.
2. Please provide a full description of your target market or customer profile(s). Be sure to include demographic, geographic, and psychographic information in this/these profiles, along with any other pertinent information.
3. Please describe how you are currently reaching your target audience as well as the results and any areas of concern or success.
4. What are the top three “next steps” you believe to be most critical to your success?
5. Do you have specific marketing problems or challenges you would like us to help solve and if so, what are they?
6. Assuming we were to start a new initiative for you tomorrow, how would you measure success? What results would you want to see from our efforts? Is this the same method you use to evaluate your other initiatives?
7. Do you have an existing budget for new initiatives? If so, how was this number established?
8. What datasheets, brochures, sketches, photographs, related press releases or other documentation about your product/service do you commonly use? Can you provide digital or hard copies?
9. Do you know the average lifetime value of a new customer for your business? If so, what is it and how is that calculated?
10. Who do you see as your top 1-5 competitors?
Describe your creative process.
After completing our initial interview with the client, we prepare ideas, comps, and/or mood boards designed to address their needs and the needs of their customers. We review the direction and insight we discover with the client to make sure they're comfortable with our approach. Next we implement the perfect solution and meet with the client regularly to track, coach, and to ensure they're getting the results they need.
What do you love most about your job?
Making a positive impact in the lives of the business owners and managers we work with, along with their employees, customers, and everyone they touch along the way.
Why should our clients choose you?
In a terribly unregulated business, we stand for quality, integrity, caring and service. Our services and offerings are all designed around the idea that we must be responsible and respectful of our clients, while helping them achieve the greatest results possible.
