With marketing, it's like going to the gym. You can do as much or as little as you want at any given time. What resources you allocate towards it, determine your results - how much and how quickly. It's important for us to know three things before recommending anything: What is each customer worth to your business? What have you done already to try to get a customer? And, what results have you gotten from your efforts?
The customer value has to be at least 3 times what it will cost you to acquire them in order for any marketing effort to make sense. We know what the average costs are. So based on your customer's value (CLV), we can determine the best marketing moves for your business based on the budget you have to work with. In some cases, we may tell you to go back to the drawing board on your business model if the customer value is too low for the cost it would cost to acquire them.