Shallcross Digital Marketing & DesignCertificate of Excellence 2019
East Meadow, New York, Nassau(8 Reviews)
Brand Development: Business Support & Consulting.
Let’s work together and focus on your local business and how to present your brand to the public.
Need a website or an update? Get seen by Google? On-page SEO? Let’s work together & create the best plan for your online presence.
Having your printed material branded to your online presence will help your local business look professional & have a competitive edge.
Email Blasts & Social Media:
Keep your branding going with email campaigns, social media images, and support on how do it yourself, or where to get help.
Need some help with copy for your website, ads, blogs, or printed material? Get help with ideas, or a full written article or blog.
Hand Curated Art:
Hand-made art, a signature scent, exclusive promotions, rare give-aways, and other lovely pieces for yourself, employees, or swag.
Shallcross Digital Marketing & Design
What makes a great website?
A website needs to invite the user to engage immediately. It should grab the user in the first 2 seconds by clearly stating exactly what the site is about as soon as the user lands on the page. It's also important that the website is the structural core of a good marketing program that includes social media, google's local pack, and on site search engine optimization.
What questions might you ask a client when starting a new project?
One thing I make sure my clients know about our relationship is that I am not an order taker. For that you can hire a VA and pay very little and have a person move pixels around according to your orders. My work is value based. And I invite my clients to think about their business, their idea customer, the voice they want to have, and we work together creating a branding for your business.
Describe your creative process.
If I say I don't have one will that sound bizarre?
In the many decades of doing design work, I have had the fortunate experience of seeing a design in my head as clients talk to me about the passion of their business. In the hundreds of people I've worked with, I can say that only 2 people have ever said to me, "that's not me at all."
What information do you need from a client before you can start work?
For design work:
I'll need all the images that you have and what to be used. I can use stock images where you have none. Your logo unless you have arranged that I am designing you one. All your copy unless you have arranged that we are providing that for you. Please be as descriptive as you can about what you want to see and the features and functionality you want on your site. It is also helpful to provide links to your competitors that you most want to be like.
Please provide your desired keywords that you would like to rank for. If you don't know what you want to rank for then please have a guess. Whether you do or whether you don't provide keywords, we will carry out keyword research regardless to check out monthly search volume and competition level. We just need to have some idea of what you aspire to rank for.
If you have a google account that you use specifically for your business, please provide the login details for this along with your website login details.
Social Media work:
Please provide any logins of any accounts that you already have.
What do you love most about your job?
Myself and all my team derive great satisfaction from creating something from nothing be it a website from scratch or a website with no internet presence that begins to rank organically in Search Engines and pull in traffic
What inspired you to start your own business?
I was inspired by the fact that I am an artistic person who loves to create and design. When the internet came along, I found a way to get paid for doing what I love to do.
Why should our clients choose you?
I am reliable and I care to the point that I will deliver excellence. The team that I have developed over the years share my passion and ethos in business. We work with full transparency and especially where SEO work is concerned, we deliver comprehensive monthly reports.
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