Sam Pilsbury Graphic Design
St Michaels Road, Reading, Berkshire
Reading based graphic designer specialising in branding, re-branding, logo design and illustration. High-end design and excellent communication at competitive rates.
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Sam Pilsbury Graphic Design
What makes a great website?
A simple, clean design, ease of use and responsiveness especially across different devices.
What questions might you ask a client when starting a new project?
I enquire about what the client wants to achieve with the design. I start a discussion about examples of existing graphic design in the area we are working on, to get an idea of what the client likes, dislikes, and what style and direction they require.
Describe your creative process.
Following a general discussion with the client, which is used to form the brief, I always begin with research: what does the client like and dislike, and what work in a similar vein is already out there? I use this to begin my creative thinking process. I often sketch out ideas to send to the client for feedback, before moving onto the computer. During the process of creating the design, I send frequent previews and updates to the client so that they can give feedback, and so we can both ensure the work is on track. Graphic design is communication, so communication with my clients is paramount.
What information do you need from a client before you can start work?
If possible I like to have a discussion via phone or Skype with my clients, so I can get a good feel for what they are after. Apart from admin questions relating to deadlines and NDAs, I like to ask lots of questions about what the client likes and dislikes. I try to use keywords (for example, 'organic' 'minimalist' 'conservative' 'fun') to steer the conversation into an insightful dialogue about what the client wants to achieve, and how we can do it.
What do you love most about your job?
Apart from being creative, I love the satisfaction of having a great finished product, out there in the world, and knowing that the client is happy with it.
What inspired you to start your own business?
I wanted to achieve something I could truly call my own, and be really proud of. I wanted to form great relationships with clients and be able to be directly involved in their creative projects.
Why should our clients choose you?
Because I give 100% to every piece of work I do, whether the project is big or small. I want to be proud to attach my name to everything I do; that's partly why I used my name in my business name. Not only am I skilled in my field and passionate about what I do, but I also pride myself on excellent communication with my clients.
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