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S

S Soliman

Belfast

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About

My long and varied career to date has been focused on International Marketing and media, specialising in Online Marketing since the early Compuserve days. I have worked and consulted for major blue chip companies and market leading brands including Vauxhall Motors (NI Country Manager), Trinity Mirror Newspaper Group (Regional Head of New Media - Belfast Telegraph), British Telecom (Online Marketing Consultant), Roberto Coin Spa (Online Marketing Consultant), Polygon.

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I am a creative and passionate Digital Marketing professional with 18 years’ experience online, working with blue chip brands Internationally both directly and through my own consultancy business. In total my career spans 26 years, having begun with offline Marketing pre-digital revolution, when I worked in advertising agencies and media organisations as well as 3 years as Marketing & Country Manager for Vauxhall Motors in Northern Ireland. I have experience of managing a team that included web programmers, web designers, an online advertising sales team and a web journalist. My management style is friendly and fun yet professional with integrity.
As will be evident from the brands I have consulted for like Guinness/Diageo, Trinity Mirror Newspapers, British Telecom, Roberto Coin Spa (Italy), Italyx, Argento, Lunn’s Jewellers, Polygon.net (USA) and ID Media London, my ability to develop, sell and deliver my digital marketing vision at the highest level is one of my greatest strengths. My vast experience spans a wide range of industry sectors including e-Gaming, Luxury brands, FMCG, Retail, Car Manufacturing, Technology, Aerospace, Communications, Media, Golf and Public Sector. In my most recent role as Head of Online Bingo for Ireland's largest Independent Bookmakers with a €1.2 billion turnover, I exceeded financial targets by 40% in the first year, illustrating my ability to deliver. Working in an industry where the conversion funnel is analysed obsessively and every conversion is chased down using the latest CRM techniques for acquisition, retention and reactivation, my Digital Marketing skills are very current and razor sharp including Google Analytics, Google Content Experiments, AB & Multivariate Testing. I am currently based in Ireland but willing to relocate within the UK.

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