raven + crow studio

What's the why. Meaning, why are you doing what you're doing and what makes you good at it. In this ever-expanding world made all the more large with widespread use of the web, the field is beyond crowded—regardless of what you're doing, there's someone else out there doing it too. How do you 'sell yourself' to your audience and what are your goals, short- and long-term.

The nitty gritty depends on the project, be it design for screen or print, illustration work, branding, or bigger picture marketing. But they all start in the same place—us getting to know you and what you do, taking your insider knowledge of that and playing it against our outside perception of your work to shed light on your audiences' perceptions of you and how they are and/or aren't working for you and your goals. Then it's a matter of identifying new, creative avenues to get your message and mission out there (that's the fun part).

All of it. Seriously. We want to get to know you and your work—past and present—as much as we can. We need to be brought up to speed on everything you're doing in terms of creative and marketing so as to best understand how to improve upon the work and get you closer to where you want to be in your field. If you were happy with where you are, you wouldn't be reading this, so tell us why.

We allude to this elsewhere, but the thing that's kept us going for the past 10+ years is when we get to use our skills, creativity, and experience to further missions and products we really believe in. Sure, we have to keep the lights on, but it's so so fulfilling when we get to see our work directly advancing things like environmental sustainability, animal advocacy, equal rights, cruelty-free, responsibly made products, and the myriad other causes and goods we feel are going towards the greater good.

We love working together and for ourselves, and we're good at it. Getting to call the shots, leaning on our experience working together in the creative field for over ten years, and lending those skills to our long list of clients is something that's hard to not love doing.

See above?
No, we don't mean to come off as overly confident and there are many, many skilled freelancers and firms out there, but we've been doing this for a long time. And well. What we always come back to as a longterm strength is the prioritizing of strong, long client relationships. We have clients that we've worked with regularly for the entire life of our firm and we love that. We love being—effectively—the creative department for so many great small businesses, not-so-small businesses, individuals, and multinational non-profits. It's awesome.