POOL INC
New York City, New York, New York
New York City, New York, New York
POOL is a coalition of integrated communicators. We call ourselves Brand Lifeguards. We are strategic thinkers, designers, writers, digital strategists and media specialists. We keep our structure small and our ideas big. We offer integrated branding, social and digital strategy development and design, content development and execution.
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Describe your creative process.
POOL was one of the first branding companies to create a structure that gleans the best possible talent in every relevant discipline from virtually anywhere in the world. At the center of the POOL are the creative principals who guide and direct the vision for your brand. Surrounding the POOL are the preferred partnerships that we've made, and continue to make, formulated to give us the best and brightest in integrated branding professionals.
What do you love most about your job?
We love getting in on the ground floor of a client's business and help to establish a brand position and voice. Our clients often say "you guys get it." That's because we treat your business like our own. Not like a client we need to make a profit from.
Why should our clients choose you?
In the long run we will be cheaper and you will get the big agency brain power that your brand deserves.
