Pick & Mix Marketing Solutions Ltd.

Would you like someone to manage your marketing and social media profiles or create content for you?
Whether you don’t have the time or don’t have the knowledge to make your marketing work for your business, we can give you the support you need.

Managing all of your marketing takes time. We can free you up by looking after your campaigns. This might involve online activities, but we’re able to help with traditional events and PR too. We’ll think of clever ways to implement your strategy so you achieve your goals. Without this distraction yourself, you’ll be able to focus on what you do best.

We explain things simply. A small and straight-forward Yorkshire team, we won’t bamboozle you with jargon. We’ll just get on with running adverts or writing posts that your followers will love.

We’re flexible too. Depending on what you need, we can find you the right solution. We don’t offer fixed packages at high prices. Instead, you can “pick & mix” between us planning your strategy, securing press coverage or posting for you online.

The number of clients that stay with us year after year is a testament our trustworthiness. We will get to know you well so you can rely on real people that understand your business. We won’t let you down and will always be on the other end of the phone if you need help.

How we can support you
Content Plan
What does your business’ tone of voice say about you? Do your messages give potential customers the right impression? Which kinds of social media posts should you be creating? We can help you get these things right with a content plan. You’ll have a clear document that you can refer to when publishing on social media and we’ll write you some exemplar posts to showcase your style.

Social media management
We can manage your social media in a number of different ways. We’ll write your posts on a monthly basis and monitor your profiles. This includes checking which posts perform well and responding to customers’ comments- even on evenings and weekends. You can choose whether you’d like us to look after just one social media site, or all of them.

Paid social media posts
Did you know that social media advertising is one of the most efficient marketing tools around? We’ll create posts that will appeal to your ideal audience and make sure they see them. Whether you want to drive traffic to your website or promote a specific event, we can run paid social media campaigns cost-effectively.

Reporting
Knowing how your customers arrive at your website or what they search for on Google is essential for writing successful social media posts. We understand how to interpret the analytics and insights of Facebook and Google and we can translate what the numbers mean for you. Going forward, you’ll know how to capture your audience’s attention and encourage them to buy.

PR
We may live in a digital age, but attracting the attention of journalists and editors is still as important as ever. Our team can identify newsworthy stories within your business and help get them picked up by the media. Seeing your brand on TV, radio or online means your customers will be more aware and prepared to buy your services.

Award Entries
Being recognised with an award will dramatically raise your business’ profile, as well as guarantee customers’ trust in the quality of your service. The secret to winning however, is often a well-written entry. We will get to know your brand and create a thoughtful application that puts your business in the best light.

Blogging
Blogs are increasingly important for attracting savvy customers who are searching for products online. We can write well-structured and interesting blog posts for you to ensure your brand stays at the forefront of their mind. They’ll also keep your website appearing at the top of their search results.

Do you need training on how to use social media for marketing?
Are you confused by social media? Bewildered by adverts or scheduling? Struggling to come up with content ideas?

We can give you training to get around these problems. Our fun and friendly team will explain how to use social media at your own level and pace.

We’re qualified and experienced. We’ve completed professional marketing courses and have been running successful campaigns for years. We’ll fit social media into your broader marketing strategy and teach you how to align what you do online with what you already do offline.

Why train with us?
Trained over 600 business owners
Created Award Winning social media campaigns
Experienced team of trainers
Chartered Institute of Marketing Qualified
Bespoke training packages available
Training room facility on-site in York
Workshops
We run a range of workshops at our offices. Depending on how much experience you’ve had with a social media site, you can choose beginner, intermediate or advanced sessions. Learning alongside others in a similar position, you’ll get a useful overview of how and what to post.

One to one sessions
Our one to one sessions are completely bespoke. We’ll work with you individually so that you can be sure that what you learn is relevant. We will help you use the most appropriate social media platforms to achieve your business’ specific marketing objectives. By tailoring your training in this way, you can be confident of achieving meaningful results.

Group training
If you have a larger team who you want to train together, we can come to you and deliver a structured training programme that gets everyone up to speed. It’ll be in line with your strategy so everyone is focused on achieving your company goals.

Would you like someone to write your social media posts, blogs or other copy for you?
Great writing and effective communication is absolutely vital if you want customers to engage with your business. We will get you the attention you need, both on and offline.

PR
Public relations (PR) is a brilliant way to get your business into the limelight. By bringing your stories to life, boosting awareness and developing relationships with the media, we can propel your organisation into the spotlight. We will thoroughly research your business, identify stories and develop strategies to market them attractively to journalists and editors, whether in print, radio, TV and/or online.

Copywriting
Poorly written content can destroy your credibility and hard work in an instant. Whether part of an ongoing marketing plan or a one-off project, our copywriting means accurate, engaging and informative copy for both traditional and online outlets, with Search Engine Optimisation (SEO) always at the forefront of our minds.

Blogging
Blogging is a fantastic way to engage your target market and create a buzz around your business through regular and compelling online content. Countless numbers of people across the world read more than one blog a day, so the ‘blogosphere’ really can help businesses to reach customers.