McCartney Multimedia, Inc.

We have a 2-page questionnaire that each new client is guided through before we can begin the estimating process. If any web design firm just throws out budget numbers off the top of their heads, they are simply guessing. The questions we ask can be downloaded as a PDF here: http://bit.ly/mmiprofiler

First, we determine the project needs. Who is the audience, what is the message? Has the brand been established, or does it need a "back story"? Is there a logo, a tagline, a style guide? If yes, where are all the files located? We create a secure Google Drive and/or Dropbox folder for the project, as well as a dedicated Hightail account for notating versions, approvals etc. Once we have determined the aesthetic aspects, we then look into all the technical details, domain name registrars, previous password holders, hosting, security, e-commerce needs etc. Finally, we look at post-launch marketing, social media, ad placement needs, video platforms (online / broadcast) and how to measure success and re-set the course for continued growth of the business.

The questions we ask can be downloaded as a PDF here: http://bit.ly/mmiprofiler

We get to meet the most motivated, fascinating and inspiring people from all walks of business.

McCartney has been in the "customer service" business since our co-founders Dr. Angie McCartney and daughter Ruth began helping with the organization of the massive Beatles Fan Club mail influx to their home in Liverpool, UK in the 1960s. John Lennon used to call the fans "the customers" and as such, Ruth grew up with a deep appreciation for how important it is to create the brand, stay on message and communicate with the "customers" on a frequent, individual basis. Now, more than ever, this is possible using tools like Hootsuite and Sprinklr to manage multiple social media channels, posts, promotions, measure insights and stay top of mind in the correct tone of voice for the project.

With experience since the internet's inception, McCartney (a woman-owned California corporation), has the experience and the team to guide clients through the terms, the technology and stay ahead of the curve when it comes to presenting their brands to the world.