San Diego, CA
Marketing Influence specializes in customizable marketing; serving companies in the business-to-business industry who want to make a positive difference with their products or services. We do it by energizing marketing efforts and empowering you to make effective decisions that won’t break the bank.
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1 customer review
Cristina Smith
Bertha and the team are amazing- so responsive and creative. Their work has helped my business tremendously. Thanks!
Reviewed on Facebook
What makes a great website?
One that is highly visual and tells/demonstrates the company's key differential quickly and compellingly.
It also must be easy to navigate and speak to the target audience's interests.
What questions might you ask a client when starting a new project?
What differentiates your product/service from the competition?
What are your goals both corporate and for this project?
Timeline, budget, etc.
Describe your creative process.
The first step is to sit down with the client and really listen to what they want to accomplish and what the value of the product and service is. Then, depending on timeline and budget, determine which marketing tool is best to start with and develop a program around that with results that are track able. The idea is to create within available perimeters, have a successful program and build on that for additional programs.
What information do you need from a client before you can start work?
What differentiates your product/service from the competition?
What are your goals both corporate and for this project?
Timeline, budget, etc.
What do you love most about your job?
Meeting new people and helping companies be successful using my experience and skills.
What inspired you to start your own business?
I have worked in-house marketing for corporate and had my own agency off and on my entire career. Just love it all!
Why should our clients choose you?
Because I, and every member of my team, loves marketing and loves helping people.
Website Development
A website is the world's window to your vision and promise. The more it's updated, the more SEO authority you gain. Does your site do that? Marketing Influence can help.
Integrated Marketing Campaign Development
We offer strategic marketing planning services on a per project basis and/or retainer acting as the client's marketing team from strategic planning to tactical implementation.
Branding
Marketing Influence keeps an eagle eye out to maintain brand integrity - making sure you speak with one voice and present a consistent look and feel, for maximum recognition; it's our job.
Digital Marketing
From coordinated, measurable email campaigns to Pay-Per-Click Adword programs and banner ads, Marketing Influence handles it all - and gets you results.
Social Media Management
Social media is a living entity and the more you feed it, the more your credibility grows. From picking which platforms are the most effective, to writing content, and more, we do it all.
Copywriting
Clear and compelling words that reflect the culture and vision of your company are key to success. We help you build your message and make sure it's a consistent story.
Email Campaigns
Email campaigns can positively impact your sales results - if they are done properly. From strategy to tactics, the team creates push/pull programs that work.
Public Relations
We offer public relations services on a per project basis and/or retainer acting as the client's marketing team from strategic planning to tactical implementation.
Print Advertising
Marketing Influence provides everything needed to create print materials from design, to copy writing, to photography, to final product and distribution.
Event Management
Customer appreciation event? Workshop, seminar or publicity event? We do everything from help select the venue to promoting it for maximum success.
Trade Show Management
Managing a trade show is more than having a good booth. It’s setting goals, prepping the team, ordering electrical, handling shipping and more – and we do it all!