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Market Forward Ltd

Ashford, Kent

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‘19 Certificate of Excellence, 2019

About

We are a marketing agency that are experts in providing small businesses with marketing focused websites.

What is a marketing focused website? This means that we design websites that not only look great, but bring you leads, sales and customers.

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Q&As

Easy - it needs to help you gain more sales, leads and customers. Here are the three key steps we take towards achieving that.

- 1. We ensure that your website is optimised for the people you send there. We look at demographics, traits, behaviours, interests and preferences before moving onto looking at the referring source your visitors come from - including search engines, social media, YouTube and other websites. We not only help optimise for these traffic sources, but we can drive visitors to your website from these sources at a competitive rate.

- 2. The website itself. There's three key things here - A. Offer - does your website offer something to incentivise your visitors to sign up, leave their details or purchase something, this is what creates you valuable sales and leads. B. Credibility, does your website copy showcase you as the best company to choose from, why should people trust you and choose you over competitors? And C. Design, does your website not only look modern and professional, but does it present everything I need to purchase something or learn more, are my eyes guided to the most important information on page and does imagery stand out and give your company a personal element.

- 3. Can you quickly capitalise on leads and sales without dropping balls? We provide optional support with CRM platforms that help to organise your leads in a single place in the cloud, keeping hold of every interaction you have with each lead and customer and automatically sending personal emails and texts to them so they stay informed and ready to talk to someone.

Apart from the standard questions we'd ask you about what you do and what your design preferences are, we're more keen to find out information around:

1. Your current customers - who are they, why do they purchase, is there a key demographic to focus on, where do they hang out online, what are their interests and hobbies? These are all core questions we ask to find out how we can tailor your website so that it appeals to your target audience.

2. What do your current marketing efforts look like? If we know where you've had success and where you haven't we can save time by starting with what works and improving it.

3. What are your business goals? Remember, a poor performing website is one that only focuses on design at best. We will tailor your website to become the beating heart behind your online marketing efforts, optimise it for the type of people coming there, make sure people find it and ensure that it collects leads and sales for your business.

4. What is your current profit margin and/or cost per lead with current marketing efforts (if any)? With this, we can give you a rough idea as to how long it will take you to make a positive return on investment on the cost of your new website or ongoing marketing costs. We provide this information to give you security and clarity as to whether a website is a good investment for your business right now.

5. How do you manage your current leads and customers? Do you have a CRM system or do you keep customer records on an email? What is your procedure for contacting customers/leads after they make contact? We can help you with your follow up which is a key factor in success with your online marketing. Whether you've got a procedure or not, we can help you stay organised with a CRM system, close leads and save time with automated marketing messages.

We not only love to design, but we love to help business grow. That's why we dive a little deeper than your standard web design agency and that's why we're trusted by Google among their top 1% of agencies. There's a reason we had an average client ROI of 663% for 2017.

We love the joy of seeing a client who is wowed by their gorgeous new website design, but we strive for more than that. That's because all too often we've seen that initial joy of a new website replaced with frustration and scepticism because the website does nothing more than stand out as an art piece. What good is a website if nobody sees it, and what good is a website if it can't go a step further and provide you leads and customers. That's where we decided to start an agency that focuses on just that, websites that work, something we call - a marketing focused website.

That's easy, because we don't just provide beautiful websites at a great price, but we provide beautiful websites that deliver sales, leads and customers at a great price. Not only do we focus on how the website performs itself, but also on getting people to it and ensuring that there is a process in place afterwards that saves you time and increases your success in closing leads or fulfilling sales.

We are a Google Premier partner agency - trusted by Google within their top 1% of UK agencies.
We had an average client ROI of 663% for 2017.
We won the Guild Awards for Best Agency ROI Results in Kent for 2017.
We are members of the worldwide Master Marketers Guild - comprised of experts such as Dan Kennedy, Ryan Deiss and Frank Kern.
We are an Active Campaign and Infusionsoft partnered agency.
We provide Facebook, Twitter, LinkedIn and YouTube traffic campaigns at competitive prices.

We also provide copywriting, advert and banner design, social media management, CRM training and marketing automation set-up, strategy planning and printing to ensure your business is covered for all of your marketing needs.

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