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Mad About the Brand logo logo
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Mad About the Brand

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‘21 Certificate of Excellence, 2021

About

✶ Bristol-based brand strategist, running a full-service design consultancy
✶ Specialist in bold, stand-out visual identity design
✶ Working with purpose-led challenger brands who want to change things up and build communities of brand advocates

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11 hires on Bark

Reviews (8)

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5/5

8 customer reviews

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verified
30 March 2022

Logo Design

Amy was very helpful & quick turn around provided. Would recommend.

verified
13 August 2020

Logo Design

Couldn't be happier with Amy's job!
In only two days I got my business logo designed just like I wanted it.
She understood what I was looking for, was very patient and the result is perfect, definitely recommended!

Mad About the Brand
M

Reply from Mad About the Brand

Thank you so much Lucia - you were a pleasure to work with and I wish you all the very best success with your business!

verified
3 December 2019

Brand Design

Very pleased with the logo redesign and branding work delivered by Amy - who is clearly a pro. Highly recommended :-)

Mad About the Brand
M

Reply from Mad About the Brand

Thank you very much indeed Jonathan - loved working on your brand!

verified
3 December 2019

Logo Design

Amy sorted out my brand logo for me in no time and with simple email instructions came up with exactly what I had asked for but even more perfect than I could have imagined. Fast efficient and very fairly priced. I highly recommend her services to anyone. More...

Mad About the Brand
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Reply from Mad About the Brand

It was a pleasure working with you Jessica!

verified
28 November 2019

Logo Design

I liked the look of ‘mad about the brand’ as soon as I saw it so contacted Amy and asked her to produce some Logo and Branding designs. She did not disappoint. Her work did not only follow my brief but she made suggestions and went the extra mile.
From contact to finished product was only about two weeks and the results were better than I imagined. She even sent some landscape logos which I had not requested, which was both thoughtful and intuitive. Above all Amy appeared genuinely interested in the work she was doing for me and also in the company I’m setting up.
Amy’s work is excellent and I would recommend her without question.
Throughly professional.
More...

Mad About the Brand
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Reply from Mad About the Brand

Thanks so much David - thoroughly enjoyed creating the visual identity for your brand...

7 November 2019

Amy has a unique and exceptional talent of understanding the brief and working with you to convey the message you want your customers to experience. She beautifully and carefully illustrates your message into a logo and brand which speaks in the unique tone of your company and has patience and an eye for detail to ensure she has captured exactly what you were hoping for and more. Amy is meticulous and spends quality time and effort to deliver the brand you want and will exceed your expectation in every way. I cannot recommend her highly enough. Liz More...

Mad About the Brand
M

Reply from Mad About the Brand

Total pleasure and thank you for the lovely words!

6 November 2019

Amy is so easy to work with, she just totally got me and what I needed from the outset. Her professionalism and creativity is out of this world - she is 100% passionate about branding and so talented at what she does. I have recommended Amy to lots of people and have absolutely no hesitation in recommending her to you. If you need a brand refresh or design from scratch - Amy is your woman. More...

Mad About the Brand
M

Reply from Mad About the Brand

Thank you Catherine - and I look forward to working with you again!

14 August 2016

Best in the business. Top of their game. Love these guys

Reviewed on Google Maps

Q&As

My creative process usually goes like this:

1) I arrange a call to discuss requirements and find out information about the business/brand in question and client requirements
2) We discuss the full scope and remit of deliverables and agree a price which is fixed
3) I send my client briefing questionnaire to be filled in, this along with the initial call helps establish the creative brief/platform from which I work. At this point I also send a pro forma invoice for an upfront deposit of 50% of the project fee. Once this is paid the work is scheduled in according to agreed timescales.
4) At the above point I ask my client to set up a shared Pinterest board or send me visual references which will help the creative process in terms of style/look and feel
5) I take an agreed time to do moodboarding, research, and concept work (ideally a full week but I am happy to flex to suit client's needs and understand that time can often be of the essence!
6) I submit initial concepts and then we can either have another call to discuss feedback, but I always ask for feedback in writing so we have a clear path for the developmental stage work
7) We then go back and forth at timescales agreed with the client to ensure end deadlines are met with regards to developments/revisions and amends
8) On agreeing the final designs I submit a full pack of files including all source vector files for print and all hi res digital files
9) I submit my invoice for the remaining 50% balance payment

Covered above - answers to my client briefing form (covers existing website url, competitor info, business story, brand mission & values, brand goals, tone of voice etc) and either a Pinterest board of visual references or these can be sent separately to me.

The variety of branding / design projects, the creativity afforded by working as a designer, the flexibility of working as a freelancer, the creative process as a whole, and ending each project with a very happy client!

The confidence I gained travelling the world in 2007/2008, and then working in a creative agency where I learned how to translate my ideas digitally - eventually I decided to just go for it and I have gone from strength to strength over recent years!

Having worked in a creative agency as Account Director on the Moet Hennessy client account (also also with brands such as John Lewis, Starbucks, Waitrose, Tag Heuer and Sony Pictures), I am really well-versed in providing an excellent service as well as ideas and creativity. I place huge importance on client service, listen to their needs and provide efficient and effective communication. I never under-deliver/over-promise, I work quickly and listen carefully to client's requirements, being honest and direct when necessary and I work flexibly to suit my clients' needs. I am pro-active and extremely good at achieving all deadlines, especially when print deadlines get tight!

Services

Brochures, posters, invitations, folders, stickers, pull-up banners, adverts, foamex boards - I can design anything you need for print!

Brand packages for social media including templates to use as grid posts and stories.

Designing your full visual brand identity including:

Logo (masterbrand, simplified version etc, varying iterations to suit space requirements)
Favicon
Establishing brand palette
Establishing brand fonts
Icon design
Brand pattern design
Brand graphics for use in print & digital applications
Writing full Brand Identity Guidelines document

I can create your branding and a full suite of graphics and then build your Shopify or Wix website for you using the branding created.

- Research into your brand and competitors
- Moodboard building to determine creative direction
- Provision of initial concepts
- Developmental stages based on client feedback
- Amendments and refinements to completion
- Provision of full source logo pack (vector files in CMYK for print and hi res RGB files for digital use)

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