KP Digital Strategy
Manchester, Greater Manchester
(2)
Manchester, Greater Manchester
(2)
KP Digital Strategy is a Manchester Digital Design Agency, founded in 2014 by Kelly Pierduta.
We specialise in Websites & Apps, Logo Design, Brand Design & Strategic Marketing.
We have worked with a range of clients from start-ups to SMEs, our clients include GEOamey, EPIC Risk Management, IM Group, Subaru, JC Social Media, Scorchsoft, Commbus.
2 customer reviews
Kimberley Kaur
I have been really impressed with choosing KP Digital Strategy to build my website and design my logo. KP Digital Strategy were very reliable throughout the commission and I really trusted them with my brand. Kelly at the agency is always professional, but also really personable too which makes working with KP Digital Strategy a pleasure! They completed the brief within a tight turnaround and they didn’t compromise on quality, so I was really happy with the result. They also responded very quickly to any changes I wanted which I really appreciated and furthermore, after the work was completed they still kept in touch to make sure I was okay with maintaining the admin of my website. Highly recommend. More...
Reviewed on Google Maps
Spencer Slater
Kelly Pierduta is one of the most talented graphic designers I have ever worked with. Her ability to translate your business information into eye-catching, memorable designs for branding and logos etc is key to her success. ..and ultimately the success of your business as well. Her strategic know-how and knowledge of how to present your business in the digital world will continue to add value. More...
Reviewed on Google Maps
What makes a great website?
There are a number of elements that are needed to make a great website. One of the first things is to focus on what visitors see when they land on your homepage (this is what is 'above the fold' - what they see before they scroll). You should be able to see: the business name and logo, the menu, contact information, social media links, the page headline and the website's primary call to action. The second thing to remember is that every page on a website should have a clear call to action - this is a goal of what you want people visiting a page to do. Usually the goal is for the person to get in touch - if this is the case a contact form in the side bar can help as it makes it clearly visible. The third thing is that behind the scenes it is important to optimise your website for search engine optimisation. This means setting page titles, meta descriptions, image titles & alt tags, creating site maps, optimising URLs and linking up Google web master tools so that you gather audience data and get your company in front of your target audience to give your marketing return on investment.
What questions might you ask a client when starting a new project?
At the heart of our business is understanding our clients business goals so our questions start like this:
1) Where do you see your business in 5 years time?
2) Who are your 'dream' clients?
3) What is your companies USP?
4) Who are your biggest competitors?
Describe your creative process.
Step 4: Start project and confirm dates and times when we will get initial drafts over.
Step 5: Work with the client on any amendments/ideas/thoughts they may have
Step 6: Finalise work and sign off project
What information do you need from a client before you can start work?
Step 1: We setup a call to learn more about the brief, the client and the business. Understanding business aims & goals is key here.
Step 2: We identify the services that will support the company goals and provide an itemised fixed quote.
Step 3: The client selects the services they want to start with, identifying whether services are split into phases.
Step 4: We provide deliverables and timescales so that we are all working to the same timings.
Step 5: The project begins and we have regular progress and feedback check ins.
What do you love most about your job?
I love that I get to work with a range of different clients and companies and being able to help them to grow their business with effective strategic marketing.
What inspired you to start your own business?
I was inspired to start KP Digital Strategy because I wanted to create a creative design agency that always focused on using data and being results led. Regardless of whether it is a branding project, social media campaign or PPC ads, there are methods to measure the impressions, engagement and return on investment and I love being able to show the impact that branding and marketing has.
Why should our clients choose you?
KP Digital Strategy have high standards on delivering a high quality, reliable and personable service which ensures your company goals are at the heart of what we do.
Whether you need branding support, website support or strategic marketing, where possible we collect, analyse and measure data to provide you with accurate reports on your campaigns success.
We have experience of working with start-ups to bigger teams such as the Sky Sports & Betting.
Website Design
The design of 'live' working design ideas for your website pages where you can visually see how each pages of your brand new website will look and work. We build in feedback sessions and amendment time so that the style & functionality of the website is exactly how you want it to be before moving to development.
Website Development
Once you are happy and have signed off your website designed pages we then move to development. We give you a delivery calendar for each stage of the website that gives set dates and when a section will be completed. During this phase you have a link to the development site so that you can see how the website looks & functions. Prior to the main launch of the website, we build in a soft launch of 7 days where we test the website across different browsers & devices ensuring that it is displayed and functioning as it should be.
Logo Design
Our Creative Logo Design Package includes the creation of 3 completely different ideas based on your design brief. We develop the designs so that they show you how they would work in landscape, portrait, square and in a circle to ensure the logo works online for web and offline for print.
Logo Vector
Our Logo Vector service is if you have a clear idea of how you want the logo design to look, the colour palette you want and you just want us to digitalise it for you.
