Genius
SL5, Ascot
(9)
SL5, Ascot
(9)
Award winning creative agency. Look good, sound good, sell what you offer more often, more easily and for more money. Strategy and creativity in perfect harmony to help your business grow.
Branding: Brand identity creation, brand strategy, brand management, brand development, brand campaigns
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9 customer reviews
Dom Clarke
Branding & Brand Management
Absolutely amazing service. The team at Genius not only produced work of quality beyond my vision but were allows accessible to me when I needed clarity.
Highly recommended!
Lee Dumbarton
I have been working with Emma and Rob now for several months and so pleased to have them working on our brand. They have really helped me execute and finesse a brand I feel proud to take to market. They are very skilled at what they do and very easy to work with. I would highly recommend them as a strategic partner for your business as the value they add is phenomenal. More...
Reviewed on Google Maps
Jacqueline Hunt
Genius have been super easy to work with on the development of our brand and we are so pleased with the results. The team are so quick and efficient.
Reviewed on Google Maps
Aden Clay
Your digital strategies really worked for my business. I really appreciate your help in digital marketing and business advertising. Thank you !
Reviewed on Google Maps
Sandra Dunne
Fantastic creative ideas and production. Great support from Emma and Shane. Thoroughly recommend.
Reviewed on Google Maps
Una McGurk
Smart, Focussed & highly talented I have been working with the genius team for over a year now and have found the team a virtual extension of our marketing team. Their approach is always very strategic and they are so results orientated it helps to keep our team focussed. The strategic planning is highly thoughtful and the backend work is genius, as well as fantastic creative from Shane. We find the entire team a pleasure to work with and cannot recommend them highly enough. More...
Reviewed on Google Maps
Ricardo Molina
Genius has produced several articles for me that have been of a high standard and matching my brief. The writer's writing style was easily adapted to match ours and I'm very pleased with the quality of the work. They are one of our trusted contractors and I'll be working with them again for future projects. More...
Oliver Kemp
Emma has been a pleasure to work with over the last 3 years, she is extremely professional, inspiring and brings a lot of energy and exciting ideas to the table. My partnerships with her and her team have been extremely valuable and have been of great benefit to the company. More...
Kate Larkin
We recently worked together on a large-scale rebrand project, where time was tight and pressure mounting daily. As the project evolved, there was one thing that quickly became apparent to everyone on the team - you could always rely upon Emma to calmly take a brief, run off with what seemed like an insurmountable mountain of complex data from an endless stream of disparate sources and revert with a clear, intelligent, client-focused solution. On time, every time. It was really quite remarkable! More...
What makes a great website?
- User centric design
- Intuitive navigation
- Clean, enticing design
- Compelling copy
- Works equally well across all devices, mobile and desktop
- Clear user journey and call to action
What questions might you ask a client when starting a new project?
- What's important to your business right now?
- How does the service you're looking for fit in with that?
- How do you see the service we provide differentiating you from your competitors?
- How do you measure success, both in marketing and the wider business?
- What would a great result look like for you?
- What do you think we need to know before we start?
- How do you like to work?
- Are there any limitations or constraints we should be aware of?
Describe your creative process.
- Make sure we understand the business and the brief
- Generate initial ideas and work collaboratively with the client to decide on a direction, providing as much guidance and advice as required
- Arrive at the finished campaign, creative etc.
- Deploy, measure, review results and make sure lessons learned are applied to the next project
What information do you need from a client before you can start work?
- How the project fits in with business strategy, what success looks like
- Background information and resources e.g. existing brand guidelines
- Brief on what is to be achieved along with any specifications, constraints etc.
What do you love most about your job?
Fusing the skills of my team so we use the insights and intellectual rigour of strategy to guide the brilliance of creativity. Then robust project management ensures everything is delivered on time and the tech wizards provide the measurement capability, enabling us to know that what we did worked.
What inspired you to start your own business?
I saw a criminal amount of money being wasted at agencies on things that didn't make a real difference to the brands they served. Too many staff at an account level actually obstructing communication between client and creative rather than facilitating it, expensive pitches and gimmicky gestures to charm and keep clients. I knew that I could cut all of that out and deliver a service where SME brands were served by some of the brightest talent, without the "designer price tag".
Why should our clients choose you?
Excellent standard of work, honesty, expertise, open and clear communication, transparent process, reliability of delivery.
Branding
Brand research & identity development – defining what your business stands for.
Logos, colours, tone of voice, styling, brand guidelines, all that good stuff.
Branding implementation (rebrand or brand launch).
Brand management, audit and monitoring.
Brand evolution – taking your existing identity and reinventing it so it feels fresh.
Advertising
Creative concepts
Campaign strategy
Concept iteration & roll out across multiple channels
Production management in TV, radio, print & digital
Individual art direction, copywriting & design assignments
Detailed Service List
Brand Identities
Brand Guidelines
Brand Strategy
Websites
Collateral
Signage
On-site Branding & Interiors
Packaging
Office, Personnel & Product Shoots
Retouching
Production Management
Campaign Strategy
Conceptualisation
Integrated Campaigns
Print
TV
Radio
Point of Sale
Direct Mailers & Flyers
Brand Activations
Event Materials
Sales Enablement Tools
Content Strategy
Content Creation
Websites
Digital Ads
Digital Strategy
Digital Marketing Management
Social Media Strategy
Social Media Management
Video content
Email marketing
