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About

We are a collaborative branding, marketing and graphic design company. Our proven strategies and approach leads to greater ROI and increased sales for your business.

Reviews (2)

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Scott White

5 October 2019

“We have partnered with Factory for 10 years and they ALWAYS deliver the highest level of creativity, within budget and always on time. I highly recommend Factory Creative.“ More...

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Eric Feid

4 October 2019

I thoroughly enjoy working with Factory Creative. I've come to rely on them for a wide range of projects and consider them an extension of my marketing team. Creative Director, Ronn Sapp, is very responsive, sets clear goals and timelines and always exceeds them. They offer great ideas and can turn content into magic. More...

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Q&A

1. Clearly Defined Goals
Sites can only generate traffic, leads, and sales when your company's benefits and differentiators are prominent and clearly defined. If not, your site will get lost among the competition.

2. Earn Trust
Be clear and transparent in what you offer. Too often we see websites lacking the emotional or credibility connections needed to earn trust – which is essential in closing the sale.

3. Stand Out
Differentiation is key. Clearing defining your brand messaging and developing custom imagery is just one key aspect of standing out.

4. Usability & User Experience
Make it easy for your audience to get to the content they want. Having an intuitive menu navigation and optimized pages for mobile, tablet and desktop experiences is crucial.

5. SEO
Make sure you hire an SEO expert with a proven track record. SEO has become a science and requires an ongoing process of fine-tuning.

6. Optimize Landing Pages
Landing pages are great tools for campaigns. This includes using PPC ads, email promotions, inbound marketing efforts as well.

7. Use Your Analytics
Go beyond just installing Google Analytics on your site. You need information on demographics, goal completions, and more.

8. Heat Mapping Analysis
Heat mapping and in-page analytics tools are great sources of additional information on the user experience.

9. Works Correctly
Consumers can't purchase if a page, or shopping cart app doesn't work – they'll just leave. Make sure the site is thoroughly tested before going live.

10. Listen & Learn
Once websites go live, they should not be a static environments. On-going optimizing and site adjustments keeps content fresh and your consumers engaged... that leads to more sales.

1. What's the purpose of this project?

2. Approved budget range we need to adhere to?

3. Date when final project is due?

Before we start any project, we gather a thoroughly understand your offerings, competitive landscape, and how your current brand and company are perceived. This fact-finding session establishes "the foundation" to how we approach our strategy, concepting and design process. Our primary goal is to develop engaging creative that reaches and motivates your consumers to take action. The results: Increased sales and greater ROI.

1. What's the purpose and expected outcomes of this project?

2. Do you have Brand, Strategy and Messaging established? (i.e. Have you defined a clear value proposition, brand attributes and differentiation for your company?)

3. Do you have a current Brand Standards or Brand Style Guide?

4. What assets will you be supplying us?
- Creative Brief
- Messaging / Copy Deck
- Photos or Supporting Graphics
- Company Logo
- Brand Standards / Brand Style Guide

5. What Design Styles, Brands or Companies within your industry do you admire?

6. How many initial concept designs do you need?

7. How many rounds of design or content edits do you need?

8. How many key decision makers will be approving the concept/designs?

9. Due date of final completed project?

Creating new strategies, campaigns and designs that leads to better client brand awareness and greater ROI.

While working in several large creative agencies, I saw clients hungering for results-driven marketing and creative solutions – but without the massive price tag. In 2001, Factory Creative was established to offer companies access to industry-leading strategists, marketers and designers who engineer custom brands and creative designs at competitive prices.

25+ Years of Branding & Marketing experience allows us to quickly grasp your needs, and provide results-driven solutions.

Our Attributes:
- Friendly and Approachable Creative Talent
- Quick To Respond
- Take Direction Well
- Great Listeners
- On-Time and On-Budget

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Services

Brand Discovery / Development - Competitive Landscaping - Market Environment Research - SWOT and Gap Analysis - Identity / Logo Development - Key Messaging - Brand Voice Development - Naming Development

Web Design and Strategy - Social and Emerging Media - Web/CMS Development - Database Integration - Web Video Production - Community Site Development - Intranet Site Development - E-Commerce - SEO/SEM/PPC Marketing - Site Analytics - Hosting/Maintenance

Strategic Media Planning - Copy/Content Development - Media Plan Execution - Value-Added Merchandising - Media Research / Buying - Public Relations - Newsletters / News Releases - Press Kits - Legal / Immigration Marketing - Demographic Analysis - Competitive Surveillance

Marketing Brochures - Print Design - Sales Collateral - Case Studies - Trade Show Support - Direct Mail - Presentation Development - E-mail Marketing - Retail / Point-of-Purchase - Signage / Billboard

Logo Development - Packaging - Brochures - Catalogs - Letterhead - Print Collateral - Sales Sheets - Packaging - Signage - Posters - Outdoor/Billboard