London
In an era where everything is digital, it is unfortunate to see many organisations faltering on performance even after seeking marketing consultation. The digital marketing industry is enormous and only the best survive.
Digital Aura isn't the first and certainly not the last digital marketer.
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What makes a great website?
A great website is both responsive and simple. Responsive, because everyone is on their mobile phones now. Simple because user attention span keeps decreasing by the day, so it's important to communicate the most valuable thing about your product / website / company as quickly as possible and in the simplest manner.
What questions might you ask a client when starting a new project?
What is your objective - Branding or Sales or Both?
What are the bare minimum features that you want to make live quickly?
Who is your target audience?
Are you also making any other marketing efforts offline?
Describe your creative process.
Briefing with client >> Internal brain storming >> Mapping target customers with right messaging >> verifying with tools for right keywords >> Draft 1 >> Client Approval >> Repeat
What information do you need from a client before you can start work?
A briefing document containing Business name, founding dates, founding members, objective, what problem does the business solve, preferred domain name / nomenclatures, social media links if existing, preferred names if not and finally, a SPOC that can answer all queries as work goes on.
What do you love most about your job?
It's creative and hence, highly satisfying - especially when clients come back with great feedback - nothing beats the joy of seeing a satisfied client.
What inspired you to start your own business?
I have been receiving a lot of enquiries and have had some amazing work done. It was natural progression to want to start my own business.
Why should our clients choose you?
We deliver on time and are client focused.
Our quality is the same for high paying clients as well as startups.
We do not differentiate.
We are also upfront about what we can do and what we can not - and are transparent in our dealings with third party services if any. We keep client informed at every step.
Startup Web Presence Package
Specialising in providing a startup package to individuals for quick web presence setup.
Includes:
1. One pager website with contact form and maps
2. Facebook and Instagram Profile Creation
3. Maps Location Creation
Search Engine Optimisation
On-page and Off-page SEO for your website.
Packages for
- 5 keywords
- 10 keywords
- 20 keywords
Social Media Management
Social Media Pages Management and Optimisation
Packages start from minimum 2 channels onwards
Content & Design Services
On-demand content and design services with high quality search engine optimised content.
- Blogs
- Ad Copies
- Flyers
- Brochures
- Social Media Posts
- LinkedIn Thought Leadership articles
- Website Content
- Case Studies and Whitepapers
- Video Descriptions
Ecommerce Website
Ecommerce website development with payment gateway integration.
Add-on Services:
- Product Page Management
- Customer Enquiry Management
- Product Sale Campaigns
- Social Media Management