Digital Media Buyer

About

Digital Marketing Manager with 3+ years of experience in integrated communication strategies. My biggest motivation is producing work that creates value and exceeds a consumers expectation.

Building cohesive, omnichannel plans and breakthrough initiatives that deliver incremental brand exposure, win the digitally-connected omnichannel consumer & ultimately, deliver sales growth.

Marketing Results for Clients

- Generated over 300K in Revenue and 3X ROI in 7 months for a Fashion E-Commerce Brand.

- Managed multiple projects, simultaneously, with 10K Ad-spend for Clients in the E-Commerce Vertical.

- Generated over 10K+ Followers for 5+ Accounts on Instagram across multiple niches. (Fashion, Music, Influencers, B2B)

- Delivered over 50 Million Impressions across Facebook & Instagram Ads.

- Developed a content strategy to increase Instagram growth by > 120% by creating viral videos and managing strategic partnerships.

- Experienced in creating top-to-bottom funnels for most media buying networks. (Facebook, Instagram, Snapchat, Linkedin, Waze)

Marketing Experience
- Disseminated music & promotional materials across distribution networks and managed marketing campaigns leading up to, during and following the release date for an independent music label.

- Developed pricing strategies while balancing firm objectives with customer satisfaction maximization

- Analyzed business developments and monitored market trends

- Analyzed usage patterns to understand ways in which customers used company products and services

- Implemented SEO/SEM strategies to boost visibility to a target audience

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