Calida Marketing
(5)
(5)
Calida Marketing is a full-service Digital Marketing Consultancy. We take your vision and turn it into our passion. We understand how extremely important it is for your business to have a strong digital presence, now is a perfect time. We take great pride in delivering innovative & creative marketing material thus ensuring your business gets noticed!
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5 customer reviews
Brett Fisher
Personalised service and high quality output - Ozanne is a marketing genius…!
Reviewed on Facebook
Larisha Govender
It is not often one finds a company that cares about the well being of their client. Upbeet's holistic yet personal approach made me feel that I won't be receiving a cookie cutter solution.
Reviewed on Facebook
James McCaleb
Awesome media marketing page with great content and posts. Share with everyone.
Reviewed on Facebook
Candice Manthe
I’m so impressed with BLURB. They do amazing posts, are professional as well as quick service delivery. Angelica and Ozzie are fabulous at what they do ���
Reviewed on Facebook
Nicola Foltan
Thanks so much to Ozanne and Blurb Media South Africa for such a fantastic training session this morning. Ozanne has been so helpful. Her innovative methods behind social media will make all the difference in marketing and growing my business!!! More...
Reviewed on Facebook
What do you love most about your job?
Helping our client's brands become recognised through Digital Marketing. Building meaningful relationships, partnering with the right client's to build their brand and ours from strength to strength and having fun along the way.
What inspired you to start your own business?
Coming from Corporate for many years, it saddens me to see how the client's we not receiving the quality of work and customer service that they should be receiving from a larger agency for the amount of money they were paying and how rigid larger agencies were and how agile I was able to be, being a small agency. It allowed me to go above and beyond for my client's within reason, but showing my clients the value they deserve.
Why should our clients choose you?
Calida marketing is good at what we do, we are thorough, we have 22 years of experience in the industry and more, we don't do substandard work and the specialist that I have onboard know exactly what they are doing. We are open and honest and have a huge passion for the Digital Marketing industry, we are professional and as much as we want to succeed, we want you as our client's to succeed more.
Can you provide your services online or remotely? If so, please add details.
Yes absolutely, if fact we actually we prefer that, as COVID peaks and dips, it is preferred.
Please feel free to contact:
diane@calidamarketing.com
oz@calidamarketing.com
What changes have you made to keep your customers safe from Covid-19?
Work remotely, my entire team is set up completely to work remotely from home,
Social Media Marketing
We offer a full holistic Social Media Marketing Solution to our clients. Please see the list below:
Social Media Strategy
Social Media Planning
Social Media Content Creation / Management
Social Media Copywriting
Social Media Design
Paid Media
Reporting and Optimisation
Reviews
Auditing
Website Development
We are WordPress developers and we of the following below: Purchase of Templates, Plugins
We develop Personal websites, Business websites, Portfolio websites, ecommerce websites, Landing Pages,
SEO
The website and digital marketing improvements drive traffic, brand recognition, and revenue. Implementing the proper search engine optimization (SEO) strategies is one of the most effective ways for attracting qualified traffic to your website.
What does this mean for your organization?
To generate consistent, qualified traffic, you need to rank on the first page of search engine result pages (SERPs). Calida Marketing can assist you to do this with the correct step put in place.
Ecosystem Audits
Digital auditing and its process are not as technical as it sounds. The market is crammed with numerous tools that help you consolidate your website data and present its KPIs to you. The data gathered by these tools include keywords, the number of backlinks built, any error related to the site along the website traffic and its sources. Having a consolidated picture of the collected data will enlighten you with a bundle of vital information that helps you achieve your target.
The benefits of digital auditing:
1. Digital auditing improves efficiency
2. Helps you attain your business goal
3. Enhance your campaign strength
4. Digital audit gives competitive benefits
And so much more, chat to us about it..
Google Paid Media
We offer the whole Google suite offering:
Keyword research
Google Search Campaign
Google Display campaign
Google Video campaign
Google Shopping campaign
Google App campaign
Google Local campaign
Google Smart Campaign
Digital Marketing
We offer the full 360 holistic approaches from a digital marketing perspective: from Strategy, write through the implementation, reporting, optimisation etc.
Website Design
A well-designed website can help you form a good impression on your prospective customers. It can also help you nurture your leads and get more conversions. But, more importantly, it provides a good user experience and helps your website visitors access and navigate your website with ease.
If only given 15 minutes to consume content, 66 per cent of people would prefer to see something beautifully designed versus something plain and simple. Your website’s design is an important part of your online marketing presence. To build a better website for your business, you must understand the importance of web design. When your audience visits your website, it gives them their first impression of your business. They will judge your business within seconds. In these first few seconds, you want to make a positive impact.
If your website looks unappealing or outdated, your audience will immediately have a negative impression of your business. They will not find your website appealing, which deters them from your page. You will miss out on leads because they will leave your page for a competitor’s page.
Your website is like a customer service representative. If your website is bright, modern, and inviting, your audience will feel more welcome on your page. You will give the impression that you are open and welcoming to new people who visit your website.
Calida Marketing is a full-service digital marketing company that specializes in customized website design. Our team of experts will bring their knowledge and expertise to your campaign. We know the importance of web design and can help you create a website you can be proud of.
Display Media
What is display advertising?
Display advertising refers to the process of advertising a product or service through visuals like images and videos on networks of publisher websites such as the Google Display Network and Facebook etc.
Display ads are placed on relevant third-party websites in the form of a banner, image, and text ads. Display advertising is pretty much a blanket term that includes every visual ad placed on a website, however, it can be divided into three basic categories:
1. Site placement advertising: In this type of display advertising, the advertiser/marketer chooses the website they would like to run their display ads on.
2. Contextual advertising: In this type of display advertising, networks place ads on relevant websites, for example showing an ad for dog food on a pet adoption website.
3. Remarketing: Remarketing display ads appear in front of users who have been on your website or post-click landing page but have left without completing the relevant conversion goal.
