Arrow | Small Business Guru
Ashford, Kent, Kent(1 Review)
I have been supporting small businesses for over 10 years in improving how they operate and engage with customers and clients.
I can help you with a multitude of small business issues such as:
> Improving your customer service: Are you staff giving the right impression? I can help identify improvements and make suggestions to give consistently 5* service.
> Website Design: Do you need your website updating, or a complete refresh? Then I can help support and give your feedback on how customers see your site.
> Graphic Design: Need a new poster? Logo? Business Cards? I can help you really create that impact that you are looking for.
> Efficiency: Has your business started to out grow your old processes? Still using pen and paper and it's starting to take more of your precious time? I can help you by reviewing your processes and introducing automation and simplification.
> Brand Awareness: What is your brand saying about you? I can help you ensure your brand is consistent and has the impact you need.
> Social Media: Lost in the sea of Facebook, Twitter, Instagram, etc.? I can help you safely navigate and find a way to reach your customers in the most efficient way possible.
> Communication: How are you communicating with your customers? I can help you streamline and improve your technology to ensure you are getting the most out of what you are spending on communication, from email campaigns to phone systems.
Arrow | Small Business Guru
Describe your creative process.
Let's talk - it's the only way that I can get inside your head and create you truly something that you will love. You may not think you know what you want - but you will when you see it. That's the hardest part about design, I need to know as much as possible from you and what you are trying to get to.
Once I know that I will begin mocking up and playing with colours, fonts, imagery. It usually takes me a few attempts before I'm perfectly happy with my work, I will share what I'm working on with you so you can offer your thoughts and guidance on whether it's coming together in a way that you want.
Once I'm close to the finished article, I will share it with you for your opinion and thoughts. At that point I will make any final modifications to the design before producing the final article.
What information do you need from a client before you can start work?
Absolutely as much as you can give me. What's the vibe you're trying to create? Is there a certain brand that you really like? What makes you different to your competitors? What part of your business do you really want customers to know about you?
What do you love most about your job?
I love helping businesses, it's what I've been doing for over 10 years now. It's usually the small things that companies take for granted that actually take up most of their time. I have helped so many people improve the way they do business and it really gives me a kick!
When I first walk into a company and see how they are going about their day to day and saying "But this is how we've always done it" to when I walk away and hear them say "Wow - why didn't we do this years ago" - that means I've done my job!
What inspired you to start your own business?
I have for years worked in my spare time to help businesses and charities, so I thought I would take the leap and do it full time. Plus I now have a 3 year old Alaskan Malamute that is my 'little' partner in crime and I just love being able to spend loads of time with him even when I'm working.
Why should our clients choose you?
I pride myself on being a fantastic people's person - I get that change isn't easy for people to adapt to, in fact its usually incredibly difficult however I've become very good and showing people the benefits of change and how it can make their work-life a lot easier.
With me there is no red tape, I'm friendly and approachable which I think is incredibly important considering I'm on your territory.
It's all about us working together to get you the exact outcome you are expecting.
With every customer I like to start with giving you the first 30 minutes on me. That way I get to know what it is that you need and you get to know me to make sure we will be the right fit for each other.
From websites and social media to flyers and leaflets - I can help you create the perfect image for your business to make it really stand out from the rest.
Social Media Help
A bit lost in the sea of social media posts, tweets, pins, likes, shares? Don't worry, I can help you set out a great plan for how to tackle your social media and make sure that you are always giving the right message and sharing content that is exactly what you customer is looking for. I can help support your campaigns and even offer some management of your overall media presence.
Are you spending 80% of your time on admin when you should be getting on with your day-to-day? You're not the only one, but there is a better way. As businesses grow the processes you used to use suddenly stop working for you as well, this is where I come in. I can help you streamline your workflow and help you transition to a better way of working that involves doing less of the things you hate and more of what you love.
I bet you think your website is amazing don't you? Well do your visitors think that too? This is such an important part of launching a website and one that most people forget - user testing. I can help you buy offering you a really cost effective and simple way of getting quick feedback on your website and providing you a simple to understand list of considerations to help boost your SEO and your overall interactivity with your site.
When you enter into business for yourself it's great at the start but after a few months fear can set in as you either feel lost or overwhelmed. This is where I can help support you. As a coach I can help you maintain focus, set goals, prioritise your workload and advise you on marketing and growth strategies - sound scary? Well it shouldn't be, that is why I focus on small businesses and work with you to ensure that you 'get it' every step of the way.
New business? New idea? Lost on where to start? Let me help you by giving you the tools you need to get your great idea off the ground and make it a success. I can be there with you as much or as little as you need, help you work out you Unique Selling Point, your Ideal Customer and help you quickly put together a simple business plan to make you a success.
Head of Customer Service
Swale Heating Ltd.
From October 2015 to June 2017.
Customer service was at an all time low, operations were old fashioned and out of date in the modern world. I was brought in with one mission, improve the front facing part of the business for both B2B and B2C alike. Over the course of 2 years I dramatically changed the way that this company operated, from modernising and consolidating their communications to revamping their entire customer service programme. I introduced LEAN thinking and process changes to the business as well as feedback and improvement analysis to drive change throughout the organisation.
Head of Customer Excellence
mhs homes limited
From November 2007 to August 2015.
This was a long standing position where my main focus was on customer engagement across the entire business from Digital strategies, communications and overall service. I helped support this company for years making processes more efficient, designing easy to understand handbooks, re-engineering processes, transforming their payment methods and supporting their frontline team with customer service training.
I worked very closely with a local dog food company that really wanted to make an impact on the local market with strong branding and a clear understanding of how they should handle their social media. This was a great project where we worked very closely together to create a really stunning brand and a super professional look which made this startup look like they had been open for years.
From paper to digital
When this business approached me with their 3 diaries, piles of paperwork and post-it notes all over the place they only had one request - make them as efficient as possible. After a few weeks of working closely with them I managed to automate at least 60% of their daily admin and create them a fantastic new platform that will grow with them into the future. To say they were happy with the outcome is an understatement!
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Arrow | Small Business Guru provides the following services:
- Brand Design
- Branding & Brand Management
- Brochure Design
- Business Card Design
- Business Consulting
- E Commerce
- Email Management
- Email Marketing
- Email Template Design
- General Software development
- Graphic Design
- Logo Design
- Management Training
- Marketing Strategy Consulting
- Other Digital Marketing Services
- Presentation Design
- Social Media Marketing