Argent of London was set up in 1996 by Gail Goodrich to create a collection of timeless, original jewellery designs in gold, silver and gemstones that women could afford to buy for themselves, rather than wait for a special occasion. As well as our readymade collections, we offer our clients a bespoke service creating beautiful original jewellery to meet a brief and budget, made in our London workshop.
From the outset we set ourselves the target of achieving the highest quality of workmanship, at the same time as offering value for money and delivering first class customer service. Our ambition is, and has always been, to produce irresistible jewellery products that are an ‘affordable luxury’.
Argent was voted by the press one of the 6 “Rolls Royce’s” of UK silver mail order jewellery companies alongside Tiffany & Co, Asprey/Garrard and Links.
Argent was selected by British Airports Authority (WDF) to showcase a capsule collection of its jewellery designs in the new Terminal 5 at London’s Heathrow airport.
Gail Goodrich, Argent's Managing Director and Head of Design, was nominated Jewellery Designer of the Week by the organisers of 2009 Coutts London Jewellery Week.
Argent designs have been stocked in a number of outlets including Edinburgh, Solihull, Milton Keynes, Bath, Bristol, Leamington Spa and Selfridges London, Birmingham & Manchester.
Have been a fan of Argent of London designs for a long time now and love my recent purchase - Argent of London bee necklace - absolutely delightful and so elegant. Good size too. Arrived quickly beautifully packaged, thank you Gail and the team! More...