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Alex

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About

As the current Director of Marketing for an agency, I possess a unique skill set including proficiency in both French and English.

Over the past eight years, I have honed my abilities in managing campaigns across a variety of platforms, developing effective strategies, and serving as a trusted resource for clients.

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Services

As an expert in Google Ads, I am able to assist with setting up your account, developing strategies for search, display, YouTube, performance, and shopping campaigns, as well as managing and creating campaigns for these platforms. My skills include account setup, campaign strategy development, and performance optimization for search, display, YouTube, performance, and shopping campaigns on Google Ads. I can help you to create and manage effective campaigns that drive results and achieve your business objectives.

As an expert in Meta Ads, I am able to assist with setting up your account, developing strategies for Facebook and Instagram, and managing and creating campaigns for these platforms. My skills include account setup, campaign strategy development, and performance optimization for Facebook and Instagram on Meta Ads. I can also help you to create and manage effective campaigns that drive results and achieve your business objectives. Additionally, I can assist with setting up a Facebook Page and Meta Pixel, as well as implementing event tracking to accurately track the performance of your campaigns.

As an expert in Google GA4, I am able to assist with configuring your website tracking through Google Analytics. This includes setting up conversions and events, as well as migrating your data from Universal Analytics (UA) to GA4. I can help you to set up tracking on your website, configure conversions and events to measure the performance of your campaigns, and ensure a smooth transition from UA to GA4. This will allow you to take advantage of the latest features and capabilities of GA4 and gain a deeper understanding of your website's performance and user behavior.

I am well-versed in digital marketing strategy and can help you to build a plan that aligns with your business objectives. My skills include market research, audience identification, and target audience analysis, which help me to understand your customers and the market you operate in. I also can help you to identify the most effective marketing channels, develop a content strategy, and design a campaign that will drive the results you need. I can work with you to establish key performance indicators (KPIs) and create a measurement plan to track progress and measure the success of your strategy. I am committed to help you to create a comprehensive and effective digital marketing strategy that will help you to achieve your business goals.

As an experienced marketing professional, I am available for consultation to provide guidance and support to yourself or your team. I am able to share my knowledge and expertise to help you apply best practices and make informed recommendations for your marketing efforts. Whether you are looking to optimize your campaigns, improve your website's performance, or gain a better understanding of your customers, I am here to help. I am looking forward to working with you to achieve your business objectives and drive success for your organization.

I am well-versed in various aspects of web marketing and can help you with a variety of demands. Some examples include:
-Search engine optimization (SEO) to improve your website's visibility in search engine results pages (SERPs) and drive more organic traffic to your site.
-Social media marketing (SMM) to grow your audience and increase engagement on social media platforms.
-Email marketing to reach your customers and subscribers directly and nurture leads
-Content marketing to attract and engage your target audience with relevant and valuable content
-Influencer marketing to connect with industry leaders and social media influencers to promote your brand and products
-Affiliate marketing to reach new audiences and generate sales through partnerships with other businesses
-And more.

I would be happy to work with you to understand your specific needs and help you to implement the best solutions to achieve your business goals.