Wade Cockfield Executive SEO
Melbourne
Melbourne
SEO is an Asset. It takes a few months to develop but after this short period it will rapidly position your Business on top of search engines and in front of your customers. Strong SEO presence in front of a highly converting website is today’s smart form of investment.
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What do you love most about your job?
The thing I most love about my job is helping clients get success and saving them money in Adwords costs
What inspired you to start your own business?
I have a passion for helping people and enjoy the freedom that owning a business gives you
Why should our clients choose you?
I've worked in SEO for over 10years and have current and past success. I can help your website rank
On Site SEO
To make your business searchable, on-page SEO makes sure that the content within your website is thoughtfully written in a way that it includes relevant keywords related to your brand and your target market.
Characteristics of a Good On-Site SEO:
Keyword Density, Readability, Good Grammar, Originality, Quality
Schema Implementation
Schema Markup is one of the latest evolutions in SEO.
It’s a new form of optimization and is now considered as one of the most powerful forms of SEO today. However, only a few people use it.
Be one of those people who do! Understanding the importance of schema is key to a more successful website with a strong online presence.
When you begin to grasp this concept, you can boost your website in the search engine result pages (SERPs).
Site Speed
Imagine this: you have a beautiful website. It has the perfect aesthetic, the physical look and layout are on brand, and your website has superb content. There’s just one problem, your site won’t load. If it takes too long to load, then you’re more likely to lose visitors and potential clients resulting in less traffic and fewer sales.
Why would they suffer waiting for your site to load when there are other competitors who’re just a click away? Failure to invest in site speed may seem like you’re not considerate of your customers.
Link Building
Search engines use links to discover new web pages and to help determine how well a page should rank. They crawl pages on the web and from there, they extract the content and add it to their indexes.
Once that’s done, they decide if the page has quality content for it to rank well. Keep in mind that search engines also consider the number of links aside from your content.
So, the more high-quality websites that link to you, the higher chance of ranking well in search results.
SEO Content Marketing
SEO content marketing is an improved strategic approach which focuses on producing relevant and consistent content that will pique interest and hold the attention of a specific audience which will lead to profitable customer action.
It is already so much more than just pitching your new product or service and telling people why they should buy or avail what you have to offer. This time, this pushes marketing experts to think out of the box and come up with creative ideas to be able to convince people to trust a brand.
The reason why content marketing for SEO is so effective is that it now focuses on the people and what they want. From there, we work around it and execute the best possible marketing plan.
