Commonsense Marketing
42 Lucinda Road, Logan Village QLD
42 Lucinda Road, Logan Village QLD
Seeing our clients' achieve profitable growth is how we measure our own success.
We're a friendly bunch of marketing nerds who are never satisfied. We're not satisfied with achieving excellent results for our clients - we want outstanding.
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What makes a great website?
The websites which generate leads and sales are those which give visitors a great experience. Those which show visitors that you have the solution to their problem or desire, that you have helped others, and that you are an expert who can be trusted to do the right thing.
This is the basis of Google’s primary strategy when it comes to determining which websites are listed on page 1 of search results for keyword searches – and which aren’t. And as most people don’t ever get to page 2 of search results – you need to be on page 1.
If your site doesn’t keep visitors engaged – whereby they visit at least two or more pages and/or take the action(s) you want them to take – then it’s not a good user experience.
Of course this is a very simplified explanation – there’s more to it than these parameters. In fact, there are 30 criteria in the categories of Design, Function and Content which are all important, and they all combine to deliver a great user experience. Because that is the key to generating the desired results.
What questions might you ask a client when starting a new project?
When we take on a new client, the first step of our process, called our Clarify Session, is designed to make you think deeply about your vision, what perception your brand gives, your ideal clients, how you’re different to your competitors; and most importantly - the goals you want to achieve. Once clarity is achieved, we provide a detailed marketing plan, budget and implementation schedule.
What do you love most about your job?
The wonderful results we help our clients achieve.
What inspired you to start your own business?
I've worked in senior level marketing results for several corporates, and wanted to use this knowledge and skills and experience to help small business owners to achieve great results.
Why should our clients choose you?
The difference between Commonsense Marketing and the millions of “Web Designers and Digital Experts” out there, is that we insist on getting to know you, your marketplace, and your clients’ true needs, before we even attempt to recommend marketing strategies and prepare a marketing plan.
Our clients love our five-step marketing process, because it helps them gain clarity around their business and real aspirations; delivers a plan that is aligned with achieving their goals, and provides an implementation methodology that makes sense.
Can you provide your services online or remotely? If so, please add details.
All online and remotely. We do all meetings in zoom, and even if you don't know how to use, we will walk you through it step by step.
Website design and development
As a highly experienced marketing agency, we ensure we give you a website which functions perfectly, showcases your business professionally, and inspires your ideal clients to contact you or place an order.
Our website development process includes indepth strategy planning, competitor research, ideal customer analysis, graphic design, technical development, copywriting, integrations, hosting and care.
Website care
We will host your wordpress site on secure fast servers, take daily backups, monitor performance, take care of all code, theme and plugin updates twice a month, and help you with ongoing edits and updates.
SEO
Our team will expertly manage your SEO to get you on page 1 for selected keywords. This includes undertaking extensive SEO research to determine the best opportunities, doing a full audit of your website and fixing issues to improve onsite SEO performance and scores, and building your digital presence through a series of expert strategies each month. We provide these services for local, national and ecommerce businesses.
Email marketing
We provide a powerful email system for building relationships through automated email campaigns. Services include full setup, integrating forms on your site, importing your customer and prospect lists, creating automated followup sequences to build relationships, writing inspiring emails and creating monthly newsletters.
Google ads
Our team (formerly employed by Google) are experts in creating and managing high performing google advertising campaigns to generate leads for service businesses and sales for ecommerce businesses.
Customer Loyalty
We’ll help you build long term relationships with your customers and get repeat sales, reviews and referrals.
