Meet Kyle – Founder & CEO of HypertroFit LLC

We’re off to Cincinnati this week to chat with Kyle, Founder & CEO of HypertroFit LLC. HypertroFit LLC is a fully online personal training and nutrition coaching company servicing clients across the United States – quite literally from Alaska to Hawaii! 

Tell us about your company

I’ve been involved in the fitness industry as a personal trainer and specialist in fitness nutrition since 2015 and started HypertroFit in 2017.

HypertroFit is a fully online training and nutrition coaching company servicing clients anywhere across the United States.  

We specialize in body composition transformations, so weight loss, muscle growth, etc. as well as strength and performance.

What were you doing before you launched HypertroFit? 

I was working as a personal trainer in a commercial gym, moved up to a management role and immediately knew that climbing higher up the corporate ladder wasn’t for me. 

Not only that, I was already reaching a point where my entire day was full of in-person training clients and the only path I had for further growth was to charge more or completely revamp my business.

What made you want to start your own business? 

I started HypertroFit to allow me to expand the reach of people I could help. Not only that, transitioning to online-based training and nutrition programs allowed me to take greater control of the aspects of my clients lives that lead to lasting progress, namely the habits they follow when they aren’t in the gym with me. 

While nothing quite beats a 1:1 training session in person, the truth is you need to be much more focused on the 23 hours outside of the gym to really accomplish a fitness goal. And don’t get me wrong, my clients train HARD, but nutrition and recovery are paramount to creating physical adaptations, and being able to develop a program that details every aspect of the journey was exactly what I knew I needed to be doing to deliver at the highest level.

Why did you choose to join Bark? 

I joined Bark in 2020 to explore another avenue for lead generation. As a business owner, I’m constantly looking for new ways to grow and reach more people. Things started to slow down a bit during the beginning of the pandemic, which allowed me to experiment with different platforms like Bark.

How have you found Bark? 

Overall my experience has been great with Bark. It took a little bit of trial and error to find the right messaging and cadence to begin bringing in leads and converting them to new clients, but the platform has been great and the software is top-notch.

What’s the best thing about Bark? 

The sheer volume of leads. I couldn’t possibly reply to all the potential people looking for help, even if I wanted to!

What are your top tips for success on Bark? 

  • Know your target market. As I said earlier, I couldn’t possibly reach out to all of the people that come through looking for help with personal training or nutrition, nor would my message and approach work for every individual. Knowing the space you occupy and why you’re the best at what you do will help you find the right people to connect with and grow your business consistently.
  • Build up reviews as quickly as you can. This is one of the fastest ways to stand out.
  • Respond to direct messages and requests for quotes immediately. These are your hottest leads. If they have made the effort to reach out to you specifically, beyond just looking at your profile, you have a much higher chance of landing the job.

How helpful have you found our Customer Success Team? 

Customer service has been great. I’ve honestly hardly had to interact with them because the process of using Bark has been so straightforward, but the few times we have crossed paths any issues I presented were resolved instantly.

Has Bark been useful for your business during the coronavirus pandemic? 

Bark has been a great addition to my business through the pandemic. I’ve set multiple records in monthly revenue and already surpassed my annual revenue from 2019 with a month and a half to go, and a big part of that is due to Bark.

Anything else you’d like us to include!

This is a great platform for any new or seasoned entrepreneur. New features roll out frequently and the team behind the scenes are top-notch.

Kyle, you’re making us blush! It’s pretty amazing to hear about the rise of Kyle’s online business – we’re tempted to dial PT session ourselves… now where did we leave those DIY dumbbells?

Looking to get in shape but unwilling to move from your living room? Find HypertroFit LLC on Bark – guaranteed to get you moving wherever you are in the world.

You can find HypertroFit LLC on social media too! Check them out on Instagram at @hypertrofitceo and Youtube at HypertroFit.

And if you fancy some lunchtime inspiration on all things fitness, nutrition and business, check out their podcast on Spotify: Yesterday’s Coffee. You can get it on Apple too.

Inspired by Kyle’s story? Join as a professional on Bark to see a step-change in your business. Whether it’s improving your online presence or connecting with more customers remotely, we’ll get you there.

Meet Debra – Personal Trainer at PlatinumFit PRO

This week we’re off to White Plains in the US to speak with owner of PlatinumFit PRO personal training, Debra Ann. 

Let’s hear about Debra’s journey growing her business with Bark. 

Can you tell us a little bit about what you do? 

I’m a certified personal trainer and health coach, with 20 years of experience in the field. I’m a muscle specialist, providing muscle centric movement to prevent, treat, or in some cases reverse chronic conditions that arise from being under muscled. 

By age 30, we are no longer in a growth phase; we experience shifts in hormones and bone mass restructuring. Having a solid resistance training and nutritional plan in place are the foundations to ageing with strength and beauty. 

Resistance training is not about looking like Arnold Schwarzenegger or…it could be. It’s about building on the strengths you already have, addressing concerns and achieving goals.

What made you join Bark? 

I joined Bark in November 2020. I found it by accident when I was browsing the web. I surveyed my clients and a few were familiar with the site and had positive results. On that, I decided to roll the dice and set up a profile and purchase credits.

Tell us about your experience on Bark 

Since joining a month ago, I have successfully anchored new clients. Bark has ample and qualified leads. I love the many distinctions on the client profile.  

What’s the best thing about Bark? 

Personal training is just that…personal. It is a one-on-one service that is a custom fit and tailored to the client. I feel Bark shares the same philosophy with its providers. 

The Bark support team is on call 24 hours a day. They are kind, courteous and helpful. My questions are answered quickly and they provide clever suggestions which have been helpful when setting up my profile. I appreciate having Bark to help grow out my personal training business.

Anything else you’d like us to include? 

Your customer service is the best I have come across. I feel supported by you all.

It was a real pleasure chatting with Debra and learning about her fitness philosophy – we wish we knew that much about how the body works!

If you’re looking for a Personal Trainer or Health Coach in the New York area, head over to PlatinumFit PRO’s Bark profile. Read reviews, find out more information and get in touch – all from one place! 

Keen to meet more professionals? Head over to the professional spotlight section of our blog where you’ll find plenty of inspiration from people who have built fantastic careers on Bark, in a global pandemic! 

Think the next success story could be yours? Join as a professional on Bark today!

What is the difference between a Nutritionist and a Dietitian?

What we eat has a huge impact on our overall health. The trouble is, it’s not always easy to know what foods are good for us, especially if you have any preexisting health conditions. After all, food is a science and it’s so easy to eat the wrong foods, even when we think we are being healthy! That’s why it’s always worth seeking professional advice in the form of a nutritionist or a dietitian. 

If you are wondering what is the difference between a nutritionist and a dietitian, here is everything you need to know. 

Nutritionists

A nutritionist is someone who is qualified to give advice about your dietary choices. They look at the science of nutrition to help promote health and prevent disease. However, a nutritionist can’t give you a diet plan in relation to any specific medical conditions. Instead, they give you an overall diet plan or suggestions in accordance with your lifestyle. 

Anyone can call themselves a nutritionist meaning you should take care to select the right professional. Though, it is possible to find individuals who are AfN registered, who use the title of ‘Registered Nutritionist’. Often, nutritionists will work alongside other healthcare professionals within a clinical setting. Though it’s also possible to hire a freelance nutritionist too. 

Dietitians

The role of a dietitian is to provide nutritional guidance in relation to any health conditions you are experiencing. For example, eating disorders, malnutrition, diabetes and similar diet related disorders of the body. Dietitians can also work with healthy individuals to enhance their diet to help prevent disease in the future too. 

Unlike nutritionists, dietitians are governed and regulated by law. While this differs around the world, in the UK dietitians must be registered with the HCPC. Also, only qualified professionals can call themselves a dietitian. The practice as a whole looks at biochemistry, physiology and research methods that relate to the science of nutrition. 

Which one is right for me?

If you are looking to improve your health, it could be argued that either a nutritionist or a dietitian is worth consulting. However, it’s good to remember that only a dietitian can give specific medical related advice. If you are trying to manage a particular condition, then a dietitian is the best person to consult and receive a tailored plan from. 

For general nutritional help and guidance, a nutritionist can be of assistance. Many nutritionists have their own books or diet plans in relation to certain food trends which can be interesting to explore. So, they are ideal to consult when you don’t have a particular health worry but are simply looking to learn more about food and how to improve your diet. 

To sum up 

If you are looking to improve your health then it makes sense to address your eating habits. Both nutritions and dietitians can offer valuable advice, but only a dietitian can give specific medical related advice. Both are also great to plug any knowledge gaps you have about food in terms of the nutritional value and portion sizes. 

It couldn’t be easier to find a nutritionist or dietitian with Bark. Whether you just want to learn more about your eating habits or if you’re ready to make a serious change to enhance your health, we’ll connect you with the best local professionals to help you on your journey.

Your health is your wealth! Alternative ways to keep your mind and body healthy from Bark.com

We live in a rat race. It’s a lifestyle where we’re constantly exposed to stress, with increasing workloads, hectic schedules and an expensive cost of living. Long work hours, unpaid overtime, stressful jobs, less time with loved ones and the length of time spent commuting has led to emotional exhaustion. Commencing burnout in 3…2…1…

According to British psychologist Dr. Richard Wiseman, the overall pace of life has increased by 10% worldwide since the 1990s. You may even find that some places have seen an increase of 20%! Advancements in technology have contributed to a rise in the collective sense of urgency. The rate at which we communicate and work has increased, contributing to more stress-induced illnesses. A vicious circle, you may agree!

At Bark.com, we believe in working hard. However, we also see the importance of a more harmonious work-life balance. With that, we’ve taken inspiration from a variety of our Sellers to compile a list of alternative ways to fix ailments and keep your mind and body healthy – particularly in this hectic world we live in.

Acupuncture

Acupuncture comes from traditional Chinese medicine and is most commonly used to treat pain. Acupuncture is a technique where thin needles are inserted into the body at specific points, to manipulate the ‘flow’ of energy or Qi. Like blood in the circulatory system, Qi goes through the body via pathways, which are called meridians. According to the University of Miami, when factors like stress, injury or poor nutrition disrupt the regular flow of Qi, health issues follow. Acupuncture can also sometimes provide a boost in your immune system, which is key if you lead an unforgiving and fast paced lifestyle. Not only is Acupuncture good for pain, it is also a natural way to treat anxiety. Experts claim that it works faster than therapy, while keeping you drug-free at the same time. If this alternative treatment is for you, why not search for an Acupuncture specialist in your area?

Acupuncture in practice
Let the Qi flow…

Reiki Healing

Taking inspiration from Asia once more, next on our list is Reiki Healing. Reiki is a Japanese technique for stress reduction and relaxation that also promotes healing. But how does it differ to Acupuncture? Reiki is based on the principle of ‘laying on hands’ to activate healing and restore physical and emotional wellbeing. During Reiki, a therapist can channel energy into a patient by means of touch, so it is once again a natural healing process. Reiki is a very spiritual type of healing, but there is no religious belief associated with its practice. Reiki has become very popular recently with therapists practicing across the UK. Need to find the balance? Then find Reiki Healing practitioners near you.

Reiki Healing in Practice
Channel your energy with Reiki

Hypnotherapy

What do you think of when you think of Hypnotherapy? Do you see hypnotherapy as something that is associated with comedy? Do you see hypnotherapy as a way to end an addiction? What about stress relief?

Hypnotherapy is more frequently being used for stress and anxiety treatment. So if life is becoming too exhausting, maybe now is the time to search for a hypnotherapist who can help you through it. Like many alternative treatments, hypnosis can help you relieve and manage your stress levels, but it also aims to eliminate or reduce the problems causing the stress internally. Oftentimes, for example, there are things that have happened in the past that we have not dealt with. Hypnotherapists claim that they can help you change the way your mind tells your body to deal with certain situations – ultimately helping you to stay relaxed and in control.

Hypnosis treatment in practice
Take control of your mind…

Massage Therapy

If Reiki, Acupuncture or Hypnotherapy are not for you, then why not choose to go down the Massage Therapy route instead? Massage has been practiced for thousands of years. Today, you can choose from among 80 massage therapy styles with a wide variety of pressures, techniques and movements e.g. Swedish, Deep Tissue, Sports and Hot Stone Massage. Similarly to the other therapies, massage can provide stress relief as well as help with certain medical conditions. Before you find your Massage Therapist and get booked in, you might want to ask yourself why exactly you want the massage. Do you simply want some ‘me time’, some relaxation or do you need relief from a health condition? Be mindful of this to make sure you’re getting the best massage for your needs.

Therapist doing massage
We all need some ‘me time’…

Have you tried any of the above, or do you have a favourite alternative treatment? Let us know!

For other top tips and advice from Bark.com, why not check out our other blogs?

Get Inspired, Get Fit This Autumn

To put elite sport into some sort of context, the England Rugby World Cup squad have been in a training camp for almost ten weeks in attempt to get fit and focused for the upcoming tournament, which gets underway in just under two weeks. That’s almost three months of fine tuning fitness and ensuring each squad member is at the top of their physical game once kick off comes on 18th September, a process described as ‘grim’ by Saracens Back Row Billy Vunipola. England Coach Stuart Lancaster is adamant when he says: “If you are not fit, everything else falls apart”.

Obviously, we are not all elite athletes at the top of our game. To some of us, just getting to the gym or putting some sort of effort into exercise is an achievement in itself. Nonetheless, if sporting events like the World Cup or the US Open have got you inspired, here are some useful tips to help you get fit and in better shape this autumn.

Rally Your Fitness

The US Open got underway last weekend, so what perfect time than to delve into your cupboard, dust off your racquet and don that Fred Perry polo? Sport England estimates that there are 4,118 places to play tennis in England, Scotland and Wales. That’s 21,186 courts in total, so ample space to get involved. What’s more, tennis is great for improving your health; studies show that playing for three hours a week can halve your risk of death from any cause. In a fitness context, tennis is a real whole-body workout, and just 30 minutes of serving, rallying and arguing over touchline calls with the umpire can burn 300 calories.

Of course, not all of us are the second coming of Roger Federer when we take to the courts, but that shouldn’t put you off. There’s loads of ways to get into the sport and Bark.com help you if you’re looking for tennis lessons to get started.

Tennis Lessons UK
Serve yourself into shape
Brace yourself, Rugby is coming

In around a fortnight’s time, just about everybody in the UK will proclaim themselves an ardent rugby fan and profess to know everything there is to know about the game. In all seriousness, the Rugby World Cup, getting underway from 18th September in the UK, will generate major interest within the country and may well inspire many to pursue their new found interest in the sport. If your one of those looking to join the scrum and kick-start a belated rugby career, the sport is seriously good for building strength and endurance. Just remember that the game is as tough as it looks.

With that in mind, if you don’t fancy the challenge of facing off against a brick-wall of a forward every Saturday, there’s always touch rugby, an ever growing spin-off of the game.

And if you’re a seasoned pro about to kick of a new season of rugby, you’re likely going to need a physiotherapist or require massage therapy at some point during the year, so bare us in mind when the time comes.

2015 Rugby World Cup inspired
Tackle your fitness head-on
Different Strokes

If you fancy something a bit more tranquil, there’s always swimming. Perhaps the easiest sport to participate in alongside running, swimming is regarded as perhaps the most rewarding form of exercise.

Swimming is great for muscle toning, a perfect way to increase your lung volume and it takes away the stress of impact on your joints that exercises such as running brings. Surprisingly, according to a recent article in The Guardian, one in five UK adults cannot swim. It seems to be one of those things that of you don’t learn as a child, you’ll likely never learn as an adult. That is not to say that you’re never too old to take to the water; the same Guardian article states that 2.3 million adults are keen to learn to swim. If you’re one of those keen to learn, or even if you’re interested in taking the next step and fancy yourself as the new Michael Phelps, find a swimming teacher now.

Swimming exercise strength fitness
Mould a swimmers body
Inner Peace, Outer Strength

Of course, getting fit and improving your lifestyle isn’t all about immersing yourself in competitive sport; there’s a growing demand in the UK for a ‘mind over matter’ disciplines of yoga and Pilates. Around 30,000 yoga classes are taught each week, with around 460,000 people practising yoga in the UK each week. What’s more, the likes of yoga and Pilates aren’t solely about improving mental focus, it can be very beneficial to gaining core strength and flexibility that will only aid other sports you partake in as well. Just ask Ryan Giggs, the legendary Manchester United and Welsh winger that attributed his absurdly long career to the benefits of yoga. There’s even talk of the discipline becoming an Olympic sport.

So next time you wake up after a gruelling rugby match or a strenuous run, stiff as a plank and cursing your advancing years, why not try your hand at Yoga or Find Pilates Classes and keep yourself forever young?

Yoga Lessons UK Pilates
Channel your energy

For other top tips and advice from Bark.com, why not check out our other blogs?