Top most requested Halloween makeup looks of 2019

Halloween is traditionally an American holiday, however across the pond, the trend to celebrate the spooky holiday is on the rise, and the costumes and looks people create are becoming more and more elaborate. 

We wanted to find out what the latest trends are for Halloween makeup looks, so surveyed more than 2,000 of our makeup artists on what customers are asking for in 2019. 

A key insight we took away from our research is that popular culture is a major influence on Halloween trends, in fact long gone are the days where people want to dress as a zombie or witch. Now it’s common to dress as your favourite TV show character. 

We asked our makeup artists to tell us what the most popular Halloween makeup looks are for 2019, and the list, although not surprising, shows Hollywood’s strong influence on customer buying habits. 

Check out the top 10 Halloween makeup trends of 2019:

1.The Joker (Joaquin Phoenix)

The Joker’s first standalone film tells the story of how Arthur Fleck becomes Batman’s most iconic nemesis, and has become the world’s highest grossing rated R film since its release in early October this year. The popularity of the film has led to many donning the red and yellow suit and traditional clown face paint this Halloween. 

Credit: @laneychantal

2. The Joker (Heath Ledger)

Makeup artists have noticed a major spike in demand for the Joker look since Heath Ledger played the character in 2008. The trademark clown makeup has taken on different forms over the years, however the experts state that the ‘grungy’ look depicted by Ledger is the most popular. It can be achieved by smearing red lipstick outside of the mouth into points at the upper cheekbone, and dabbing a wet cloth over a white painted face to make it look worn. A quick spray of green hair paint on untamed hair is all that’s needed to finish the look.

credit: @daniels_lim

3. Harley Quinn

Harley Quinn was first introduced to a mainstream audience in 2016, with Margot Robbie playing the Joker’s sidekick in the blockbuster film, Suicide Squad. The character’s signature pigtails, pale face and red and blue eye makeup has become a hit with women over the last few years, and although Margot’s ‘Harley Quinn’ depiction was unpolished, makeup artists state that customers want a more glamorous look, with perfectly applied eyeshadow and heart face stencils. 

Credit: @estellehagen

4. The Terminator 

Arnold schwarzenegger is back in the sixth installment of the Terminator franchise, which was released last week. Halloween party goers can execute a convincing Terminator look by painting patches of silver on the face, as if the skin has come away to expose metal underneath. The look is hard to do because of the amount of detail involved, some professional makeup artists will even use prosthetics to make the facial wounds even more realistic. 

Credit: @maisonofbeauty

5. Pennywise

Stephen King’s best-selling novel returned to the silver screen this year for IT Chapter Two, and makeup artists have noticed it’s resulted in a spike in demand for Pennywise’s traditional clown look this year. For those who want a more convincing Pennywise costume, makeup artists can apply a prosthetic forehead and ginger wig, as well as the signature red and white makeup and orange contact lenses.

Credit: @iamcalida

6. Queen Elsa

Frozen 2 is going to be in cinemas at the end of November, and since the first film came out in 2013, Queen Elsa’s pristine ‘ice princess’ look has been a popular choice for Halloween. Makeup artists state that most customers want a more embellished look, with gems on the face and hand painted snowflakes.

Credit: @hairbylowriann

7. Mexican sugar skull 

Mexican sugar skulls have been a staple Halloween look for the last couple of years, and is a more creative and decorative take on the classic skull and crossbones costume. Makeup artists often paint customers faces with bright colours, gems and intricate detail, finishing off the look with flowers in the hair. Our makeup artists state that a mexican sugar skull look can take up to two hours to create. 

Credit: @romanapavanelimua

8. Corpse bride

Tim Burton’s 2005 animated film ‘Corpse Bride’ has influenced many to don the creepy blue aesthetic of Emily. Makeup artists can recreate the look by painting large cartoon-like eyes over the customer’s eyes, contouring the face to thin the nose and sharpen the cheekbones, and using blue body paint and hair spray to make a client look like one of the ‘undead’. 

Credit: @asya_zhussip

9. Pumpkin – Jack-o’-lantern

A favourite for Halloween fans, our makeup artists say that customers love the striking look of a Jack-o’-Lantern face, which requires minimal body costume, but still embodies a traditional Halloween symbol.  

Credit: @tatidemasi_

10. Jessica Rabbit 

Jessica Rabbit from the classic 1988 film ‘Who Framed Roger Rabbit’ is one of the more popular sultry looks for Halloween. The cartoon character is famously known for her big red lips and seductively large eyes. These are the main goals when recreating this look, which makeup artists can achieve by creating a high rise brow, often by completely painting over the client’s natural brows after applying pritt stick, and enlarging the eyelid.  

Credit: @helenehemera

If you’re after a makeup artist, whether it be for Halloween or not, we can help you find the perfect one here.  

Kai Feller, co-founder of, said,

“We always keep an eye on our service categories to spot key trends and patterns, it seems that people are really having fun with Halloween nowadays, and enlisting professional help to ensure their costume is the best. The challenging looks our makeup artists create is seriously impressive, it’s almost a shame that people have to wipe it off!

“It’s interesting to see how much pop culture has influenced Halloween, and how this has had a very positive impact on the British makeup industry. I have no doubt that Instagram and Facebook will be full of some amazing Joker and Pennywise looks this year!

Keeping cool with Back to School – top tips for kick-starting the Autumn term

Get ready for the school run!
Get ready for the school run!

Just when you thought you had enough on your plate trying to keep the kids busy during the summer holidays, Autumn term comes running round the corner, bringing with it a long to-do list to get them focussed and back into study mode.

We know there can be a lot to remember and little things that can easily slip your mind but not to fret, are here to help with five top tips for preparing for the return of the school run.

  1. Prep the kit: It’s no secret that the start of a new school year involves a lot of additional costs, whether that’s the all-essential new uniform and shoes, funky stationery or a rucksack to help them carry their books home. So make sure you plan ahead and look out for those great back-to-school deals to keep costs down. If you’ve got a particularly long check-list, why not make a day of it? Going with another parent may help ease the stress to it too!
You never know what they might need...
You never know what they might need…
  1. Clear out and organise: Spring cleaning is fairly common place, but what about a Summer spruce? As the warmer months draw to an end, it’s also time to start thinking about packing away the summer dresses and getting out the woollies. It’ll make the morning rush far less stressful, especially for those with big families, if you can avoid wardrobe mix-ups from the outset, as well as keep your little ones happy and sniffle-free. And if you need an extra helping hand, why not look for a local cleaner to ease the load?
  1. Find homework help: For both schoolchildren returning to the classroom, and Mum and Dad at home, the new school year means new level of work to tackle. Being a parent often requires you to also be an ad hoc tutor – but if the thought of racking your brain to remember what an iambic pentameter is, or what SOHCAHTOA stands for, maybe consider a private tutor to help bridge the gap. On, we have a range of specialised professionals available to help children achieve the best grades possible, with backgrounds in subjects including:
  1. Expand their horizons: While keeping on top of studies is vital, we all know the importance of hobbies and work/life balance, so why not look for fun and creative extra-curricular activities to keep your child active and entertained. Whether you’re looking for piano lessons or guitar lessons, dance instructors, martial arts classes or even sculpting teachers, there’ll be plenty of things they can take up in the local area to give them some variety as well as new skills.
DISCLAIMER - Sunday mornings may be sacrificed
DISCLAIMER – Sunday mornings may be sacrificed
  1. Have fun! While the summer holidays may quickly seem like a distant memory, there are plenty of festivities to get the children feeling motivated and excited throughout the autumn months. From harvest festivals, to Bonfire night and, of course, Halloween, there’s family fun to be had all around so get ready for the trick-or-treating! Why not even find a local sewing class and see how creative you can get with your costumes?
Pumpkins, broomsticks and sweeties galore!
Pumpkins, broomsticks and sweeties galore!

For more tips and insights, why not check out our other blogs?